The new scent is horrible, it burns my nose and throat and is impossible to get off the dishes. I just can't continue using it with this wretched smell. Please please please go back to the original scent you had for years.

Dawn Ultra dishwashing liquid is my favorite soap detergent. It is so effective at washing away grease and grime. I also use it in my laundry when Grease has gotten on my husband's clothes. I highly recommend this product. It is awesome!

Dawn has been my go-to dish soap for a while now. It is tough on messes on dishes and have a refreshing clean scent. It doesn't leave a weird residue on my dishes like other soaps do. Love this product and recommend it!

Dawn is the only product I will use. Excellent for dishes but also multi use !! I have even used on fire ant beds...temporary fix but helped regardless

I've been using this product for years! A little goes a long way. I have tried using other products but will always come back to this one. I live the smell and how affordable it is.

This is definitely the best dishwashing liquid out there. It's great on grease and gets the dishes nice and clean and isn't hard on my hands when I need to hand wash dishes. Also great for soaking dishes.

I've been using Dawn Platinum exclusively for 20 years, and I am not a fan of the new, stronger scent. It smells like perfume and lingers on hands/dishes long after washing. I will not be purchasing this product in the future.

This is the only dishwashing soap I buy at home. It does what it's suppose to do. Dishes come out squeaky clean, cuts through grease in a matter of nothing. Also I sometimes mix it with cleaning vinegar to clean my shower and it works great.

I love dawn dishwashing liquid it always gets my dishes clean and it doesn't leave that nasty film on the outside that other dishwashing liquids leave sometimes.

Best dishwashing soap. Love how big it is since we refill our little brush with it. Stores nicely under the sink and gets all kinds of food off with ease.