My mom got these for some reason and I tried one today. They’re super good! I love the flavor, almost exactly like cookie dough. Also for a protein (or just healthy) bar it doesn’t have that weird chalky artificial taste and texture. I wish it was lower calories though, 190 for one bar is A LOT!

You get the peanut butter and jelly flavor at once...it's perfection! My all time favorite is still the Saltylicious Almond Love, then next would be he daydreaming about donuts, followed by fudger peanut butter and then cookie dough. This new flavor though is a close tie for #2. love it! :)

PBJ was okay. My favorite is the smother fudger peanut butter . It is delicious. I do have to eat them less often because there is quite a bit more fiber in them now then there used to be. Or , I will only eat half at a time. I’ve been buying since the original recipe and just love the taste and the ingredients.

[This review was collected as part of a promotion.] I honestly didn’t think I was going to like this bar at first. I am really picky with protein bars. I tried a lot of protein bars, and a lot of them have that gritty texture or funky aftertaste that makes it hard to get through the whole bar and want to eat again. the TRU Bar in Oh Oh Cookie Dough totally surprised m in the best way possible. The texture is smooth and really not gritty at all. It actually tasted like a treat. There was no strange lingering flavor afterward. It’s sweet without being overwhelming and has that cookie dough vibe that feels like a cheat, even though it’s packed with good-for-you ingredients. I will definitely be repurchasing this bar in some different flavors. Highly recommend! You won’t be disappointed

[This review was collected as part of a promotion.] I am a lover of protein, but when it comes to protein bars they’re not my favorite. But after tasting these i’m convinced they’re a new favorite of mine. Not a huge fan of the cookie dough flavor but I definitely want to try their other flavors! I love the texture of the bars and the great ingredients in them. These are perfect for those who are lactose intolerant because they use plant protein which contains no lactose instead of using whey protein which contains dairy. I also love that they’re only 190 calories, and you’re still able to get both 12 grams of protein and 12 grams of fiber. Definitely recommend trying!

[This review was collected as part of a promotion.] These are wicked delish for being vegan. The ingredients are clean and flavorful. The texture is a thick butter but not too chewy. The packaging is cute and easy to read. I love these for the mornings I need to get my protein in.

Grabbed one at a mega-store at a discounted price not knowing if I was going to like it. I loved both flavors that were in it (Donuts and Cookie Dough). By the time I went back, all the boxes were gone and now I'm sad I didn't grab the entire palet before they ran out.

I’ve tried quite a few bars over the years but when I tried these Trubars about three years ago I was hooked and I knew I’d never find a better one! The taste, the texture the satisfaction to keep me from being hungry these bars are just winners all the way round! Try them in any of the various flavors. You will not be disappointed!

I love these bars- they taste great, and they’re the only protein bars I will eat. However the consistency needs some work. In one box the bars barely had any chocolate chips which was dish, whereas other boxes had better ones. The taste and texture has also varied slightly, sometimes tasting amazing and other times being a bit disappointing. I will continue to buy but hope this improves.

These protein bars hit all the standard check boxes PLUS more! There are so many options that are great out there, but none as superior as these. They are a delightful combination of gooey and chewy, packed with flavor, no grainy texture, and did I mention the taste! I was utterly shocked at the accuracy of the PB&J flavor.