Skip to Main Content
Sam's Club
Sam's Club
All Departments
All Services
Customer reviews for Gold Medal All Purpose Flour, 12 lbs. for
Gold Medal All Purpose Flour, 12 lbs.
4.7 out of 5 stars
stars
5,437 ratings844 reviews
  1. 5 stars86% (4,679)
  2. 4 stars7% (355)
  3. 3 stars2% (122)
  4. 2 stars1% (42)
  5. 1 star4% (239)

Member photos

  • +60 images
Sort by |
Showing 21-30 of 844 reviews
Nov 2, 2023
Reviewer name: aem
1 out of 5 stars
1 out of 5 stars review

Verified Purchase

Poor Packing

Item needed to be shipped 3 times. Each time the item was shipped, there was no packing material to prevent the bag from rupturing. Not only were the bags in the first two shipments damaged, but we needed to clean the flour that leaked from the boxes. Although no packing material was in the third delivery, the bag surprisingly arrived undamaged. Customer service told me instructions in the second and third shipments indicated appropriate packing material was necessary, but those instructions were not followed. Incidents like these result in poor productivity and ultimately cost customers money. Photos were previously sent to customer service.

Helpful?2V4R3MQP7LKY1600050269
reply from Published by General Mills

So sorry for any disappointment! Thank you for taking the time to share your thoughts. We appreciate your feedback and will share it with the rest of our team.

Nov 2, 2024
Reviewer name: Cathy
1 out of 5 stars
1 out of 5 stars review

Verified Purchase

Disappointed

The entire bag had exploded inside the delivery box covering all items. I cleaned them off but was unable to save the flour. Complete waste. I find that this type of thing occurs frequently with Sams Club shipping service. I’ve had Monster drinks that were crushed soaking everything and Vienna sausages also crushed and half were lost. I love that the service is available but I wish they took more care with either packaging, loading, unloading and delivering. Frustrating.

Helpful?2V4R3MQP7LKY1600050269
reply from Published by General Mills

So sorry to hear that! We'd like to learn more and assist you further. Can you reach out to our team via our website GeneralMills.com so we can report it to our quality team and make it up to you. Thanks.

Apr 11, 2023
Reviewer name: Gerard M
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

"Six star" flour

When Gold Medal says this is All Purpose flour, they weren't kidding -- it really IS all purpose! I have used this magic white stuff to make cakes, cookies, muffins and bread, not to mention a dredge for fried chicken, pork tenderloins for sandwiches and fish fillets (which I also bought at Sam's Club) It's even good for making pancakes and waffles from scratch for Sunday morning breakfast with the grandkids. Awesome stuff; I only regret I can't give this flour six stars!!!!

Helpful?2V4R3MQP7LKY1600050269
Jun 23, 2024
Reviewer name: Jack
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

A good AP-Flour

I bake a lot. I prefer King Arthur flour as my general purpose bread flour and White Lily SR as my quick bread, biscuit, and dumpling flour. For all other flour uses including that of making homemade soft pretzels, GM Gold Medal works well. It is uniform and consistent in quality

Helpful?2V4R3MQP7LKY1600050269
Nov 23, 2025
Reviewer name: Chris
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

Baking Flour

Great price and quality. Needs stronger packaging

Helpful?2V4R3MQP7LKY1600050269
Apr 2, 2026
Reviewer name: Modabrose
4 out of 5 stars
4 out of 5 stars review

Verified Purchase

An old favorite, but it had changed some.

A good standby in a pinch. It contains a few additves I'd rather not have.

Helpful?2V4R3MQP7LKY1600050269
Jan 27, 2024
Reviewer name: PRBaker
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

Best All Purpose Flour

Best flour (10.5 protein) for my weekly bakings, other than bread.

Helpful?2V4R3MQP7LKY1600050269
Apr 8, 2026
Reviewer name: Ted
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

It's Flour

Good, solid American flour. Perfect for all kinds of uses.

Helpful?2V4R3MQP7LKY1600050269
Dec 13, 2025
Reviewer name: schronica
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

Good Price

It's flour, what can I say

Helpful?2V4R3MQP7LKY1600050269
Jun 19, 2022
Reviewer name: Jeanne
1 out of 5 stars
1 out of 5 stars review

Verified Purchase

MEAL BUGS!!!

Flour was full of meal bugs. Had to throw away the entire package. NOT HAPPY!!!

Helpful?2V4R3MQP7LKY1600050269
reply from Supplier Response

We're sorry to hear what happened. Please reach out to us via our website https://www.goldmedalflour.com/ so we can learn more about your experience and assist you further. Thanks.