This is a reliable brand and staple in the pantry. All Purpose means its most versatile for any recipe that calls for "flour." It's strong enough to make high-rising yeast breads, soft guey cookies, biscotti and even a tender flaky pie crust. Gold Medal was trusted by my grandmother and mom. The quality has always been one you can trust. It's a blend of white hard and soft wheat that has no "after taste" and it lets your flavors and your recipe shine!

Great price and quality. Needs stronger packaging

Good, solid American flour. Perfect for all kinds of uses.

It's flour, what can I say

A good standby in a pinch. It contains a few additves I'd rather not have.

gold metal flour is really good flour

Always fresh and great price

Very good product need it for my baking and my cooking sounds exactly what I needed but the right price the right place

it's flour. it's also a slightly bigger bag than others. basically, i buy either Gold Medal or King Arthur. i don't care which, so i'm glad that Sams carries at leat one of them in a reasonably sized bag.

Good quality reasonable price