Skip to Main Content
Sam's Club
Sam's Club
Customer reviews for I Can’t Believe It’s Not Butter! Original Spread, 30 oz., 2 pk. for
I Can’t Believe It’s Not Butter! Original Spread, 30 oz., 2 pk.
4.4 out of 5 stars
stars1,279 ratings1,188 reviews
  1. 5 stars70% (897)
  2. 4 stars16% (210)
  3. 3 stars5% (68)
  4. 2 stars2% (27)
  5. 1 star6% (77)

Member photos

  • +577 images
Sort by |
Showing 61-70 of 1,188 reviews
Feb 9, 2026
Shira R
5 out of 5 stars review

Great butter alternative

[This review was collected as part of a promotion.] I can't believe it's not butter is one of my favorite butter substitutes! I used it on toast, in mashed potatoes, and for cooking and baking. It has a great flavor, spreads and melts well, and is everything you could want in a buttery spread. This is great for vegan, lactose intolerances, and anyone else who wants a non-dairy alternative to butter. It tastes pretty close to the real thing and comes in a large container that lasts well in the fridge. It's nice and spreadable, and doesn't harden or grow a film. Overall, I would recommend this!

Review from influenster.com
Helpful?4MNA1WVHLG8815297760390
reply from Team Unbelievable

Sounds like it’s melting into all the right moments 💛 Thanks for the love!

Feb 7, 2026
Nicole D
5 out of 5 stars review

Taste Great!!!

[This review was collected as part of a promotion.] I loved this buttery spread. The container was small and easy to open. It had a protective cover and was very lightweight. The container was durable and reusable, at least for me. The butter tasted good and was easy to spread on my toast. The container fit comfortably in my hand. I really liked it.

Review from influenster.com
Helpful?4MNA1WVHLG8815297760390
Feb 10, 2026
tiffanyh450_5820
4 out of 5 stars review

Great buy

[This review was collected as part of a promotion.] I Can't Believe It's Not Butter is a great butter substitute that's offers a creamy texture and buttery flavor without high saturated fat content. It spreads easily, melts well, and is perfect for cooking or baking if you want a lighter alternative to real butter.

Review from influenster.com
Helpful?4MNA1WVHLG8815297760390
Feb 8, 2026
Alicia S
4 out of 5 stars review

Buttery delicious

[This review was collected as part of a promotion.] This spread is convenient and tastes like butter. It spreads easily on toast and other breakfast foods as well as glides easily for cooking. It lasts a long time and has a lot of it in one container!

Review from influenster.com
Helpful?4MNA1WVHLG8815297760390
Mar 24, 2026
FawnJ
5 out of 5 stars review

Healthy Simple Ingredients Nutririch Spread

[This review was collected as part of a promotion.] I am thankful to have tried I Can't Believe It's Not Butter NutriRich Spread! I love this butter spread and brand! It tastes just like the original I can't Believe Its Not Butter spread but made with a shorter, simplified, healthier ingredient list. I appreciate the more simple ingredients and healthier ingredients! I love cooking and baking with butter but I Can't Believe It's Not Butter Nutritich is a healthier alternative to real butter with 70% less saturated fat than real butter which may help with heart health. It contains healthy vitamins A, D, E, and vitamin B12 along with heart healthy Omega 3 ALAs. I love the I Can't Believe It's Not Butter Nutririch because it spreads super easy, has a rich texture, and delicious! This is also a perfect option if you are looking for a spread that is GLP-1 friendly!

Review from influenster.com
Helpful?4MNA1WVHLG8815297760390
Feb 11, 2026
karric5_9438
5 out of 5 stars review

Butter

[This review was collected as part of a promotion.] I recently tried Butter Original Spread, and I have to say it's a reliable option for everyday use. The texture is smooth and creamy, making it easy to spread on bread, toast, or muffins straight from the refrigerator. One thing I appreciate is its versatility—I've used it for cooking, baking, and as a simple table spread, and it performs well in all cases. It melts evenly in a pan and adds a subtle buttery taste to vegetables and eggs. Overall, Butter Original Spread is a solid choice for households looking for a balance between flavor, ease of use, and functionality in the kitchen.

Review from influenster.com
Helpful?4MNA1WVHLG8815297760390
Apr 8, 2026
MarkB
5 out of 5 stars review

I really can't believe it's not butter

[This review was collected as part of a promotion.] This was the very first time I've tried I can't believe it's not butter and it's worth it. It tastes like fresh butter without having to thaw out the stick. It stores easily in my cheese and dairy drawer. The shelf life is long and there is a lot of product for the price. It's texture always it be spread easily unlike butter. 8/10

Review from influenster.com
Helpful?4MNA1WVHLG8815297760390
Mar 28, 2026
Panchie12
1 out of 5 stars review

The new recipe is a huge disappointment!

I have been using the original version for over 30 years and I can definitely taste the difference. It has an off-putting artificial after taste. I highly recommend bringing back the old version and having the “healthier” option available for those who don't mind the artificial taste.

Review from icantbelieveitsnotbutter.com
Helpful?4MNA1WVHLG8815297760390
reply from Team Unbelievable

Thank you for your feedback and for supporting the Original spread over the years.💛 We’re sorry to hear this experience didn’t meet your expectations. Your feedback is noted.

Sep 11, 2025
Kumar
5 out of 5 stars review

Verified Purchase

Cheap and Quality

Cheap and Quality

Helpful?4MNA1WVHLG8815297760390
Oct 9, 2025
Bigbae
5 out of 5 stars review

Verified Purchase

prefer the larger size

do not like the size

Helpful?4MNA1WVHLG8815297760390