This is the best tasting margarine out there and so convenient to be able to get these at Sam's! But not all locations carry this so i have to go searching or go without!

I can’t believe it’s not butter tastes really great! Use it for cooking, baking

Ultra convenient purchase

Best butter

Just like butter

[This review was collected as part of a promotion.] This was the very first time I’ve tried I can’t believe it’s not butter and it’s worth it. It tastes like fresh butter without having to thaw out the stick. It stores easily in my cheese and dairy drawer. The shelf life is long and there is a lot of product for the price. It’s texture always it be spread easily unlike butter. 8/10

[This review was collected as part of a promotion.] This is the first time I used the plant-based butter. I loved that it doesn't contain cholesterol and hydrogenated oils yet provide enough of daily recommended of vitamins. I used it for all my cooking, baking, and spreading on my breads.

Love this product, I just liked it better in the large tub, better value and more cost efficient.

I am SO sad they changed the "original" which now makes it NOT original. If you wanted to create something new, fine, but don't replace the original and call it original. The new stuff is AWEFUL! The actual original could pull off the title "I can't believe it's not butter" because it actually had a real buttery taste that was amazing on toast, in mashed potatoes, etc. But this stuff?? I had guests over and had mashed potatoes and I was seriously embarrassed I served it! I don't want to use real butter with all the saturated fat but I seriously can't stand this stuff and my family can tell the difference too. PLEASE, just bring back the origianl and market the new stuff as a nutririch whatever line but don't REPLACE the original which now makes it in fact, NOT original so totally misleading! I strongly dislike when companies have a product people like and then change it - why?? Seriously, after 4 decades, why mess with it?????

I have been buying this for so long and the change really disappointed me and my family. The taste is just not good . We had to throw it away as non of us cared for that new taste. Sorry but I just can’t buy this anymore. Bring back the old one! I’m sorry can’t rate this.