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Customer reviews for I Can’t Believe It’s Not Butter! Original Spread, 30 oz., 2 pk. for
I Can’t Believe It’s Not Butter! Original Spread, 30 oz., 2 pk.
4.4 out of 5 stars
stars1,279 ratings1,188 reviews
  1. 5 stars70% (897)
  2. 4 stars16% (210)
  3. 3 stars5% (68)
  4. 2 stars2% (27)
  5. 1 star6% (77)

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Showing 191-200 of 1,188 reviews
Dec 26, 2025
davi1021_1936
5 out of 5 stars review

Cooks like butter

[This review was collected as part of a promotion.] The I Can’t Believe it’s not Butter original spread looks like butter, cooks like butter, and tastes like butter. The texture was smooth and easy to scoop to use. The design and plots were eye catching and simple. I do recommend using this as a butter alternative.

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Dec 24, 2025
marissashimm_6557
5 out of 5 stars review

Love this instead of butter!

[This review was collected as part of a promotion.] It tastes so good and just like butter!! No one needs real butter if you have this and the tub lasts so long! In the beginning I thought real butter would be better but looking at the ingredients this one is just as good! I would recommend for people who care about health!

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Jan 10, 2026
kappy0727_8595
5 out of 5 stars review

My favorite butter!

[This review was collected as part of a promotion.] I love this brand of butter and always have. Honestly, I always will. I put it on everything! Garlic bread, plain toasted bread, bagels, pancakes! I could go on. You get a lot of butter in that container for a pretty decent price. Its so good I cant believe it!

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Jan 7, 2026
allisonc229_750
5 out of 5 stars review

Great to use in recipes!

[This review was collected as part of a promotion.] I don't usually use a butter spread instead of regular butter but I had a few holiday recipes that this was perfect for! I used it for some cinnamon rolls and some cookies and everything turned out perfectly!

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Jan 23, 2026
iwaskramer_3993
4 out of 5 stars review

Easy to spread

[This review was collected as part of a promotion.] The I Can't Believe It's Not Butter originally spread is a favorite for many for a reason. The thing I like the best is how spreadable it is. It's easy to use on toast and bagels. It's great for garlic bread too.

Review from influenster.com
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Dec 21, 2025
elsymarieexo_97
4 out of 5 stars review

Good

[This review was collected as part of a promotion.] This margerine tastes good. I rarely buy this stuff but this one has a good consistency and flavor. It's good for grilled cheese sandwiches, gets them nice and toasty. I wouldn't recommend it to use in replacement of butter just because that's something way different. In Latin countries they often mistake margerine and call it butter. Overall good but do with limitations.

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Jan 28, 2026
longd3_9268
5 out of 5 stars review

Omg! Great flavor

[This review was collected as part of a promotion.] OMG!! This is really good. The creamy and buttery flavor really makes this one of the best out there. The design is just like the original. The price is right. It's not too small or too big. Definitely recommend the product.

Review from influenster.com
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Nov 29, 2025
Babs
1 out of 5 stars review

What did you do?!

I always bought the original product (yellow & red container), but just bought your new version (yellow & brown container), what did you change or leave out because the taste is now terrible! And why did you change an already good product that now is no longer in stores?!?!?!?

Review from icantbelieveitsnotbutter.com
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reply from Team Unbelievable

We understand how disappointing this experience must feel, especially when you’ve enjoyed the original for so long. We appreciate you sharing your thoughts, and your feedback is important to us 💛

Jan 9, 2026
allaboutthelip_9158
4 out of 5 stars review

Easy Buttery Spread

[This review was collected as part of a promotion.] My nephew makes the most amazing dinner loss, but they are very fragile, so if you try to spread stick butter on them, they will rip and fall apart. This I Can't Believe it's Not Butter spread was the perfect way to get a buttery flavor and spreadability all in one go. This is my go to for bread with butter.

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Feb 2, 2026
mascarabandit_8871
5 out of 5 stars review

Can't believe it's not better….

[This review was collected as part of a promotion.] I was excited to try this and it was a hit! I feel like it's creamier than your typical butters so it's easier to spread on bread or toast. It tastes great. I also like the container as it it's easier for storage and keeps the product fresh.

Review from influenster.com
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