[This review was collected as part of a promotion.] This margarine has been used by my family for years. We love the taste and the consistency. We always keep it in the fridge for the ultimate freshness. The texture is perfect and is easily spreadable. This size tub is small enough to keep in a fridge but will last you a long time. It is not heavy and is easy to travel with as well. After the container is empty my pap used to put his homemade jelly inside the container and freeze it!

[This review was collected as part of a promotion.] I received this I Can't Believe It's Not Butter free from Influenster to try and then give my honest opinion. It has a great flavor. To me, it tastes like fresh butter. It is creamy smooth and very easy to spread. It can be used in place of butter in any recipe your making. The price was much cheaper than butter as well. The packaging makes it easy to reclose it, keeping the product fresh in the refrigerator.

[This review was collected as part of a promotion.] very nice 👍🏻 tastes good . Love this butter! 😍 Rich, creamy flavor that makes everything taste better . Smooth and spreadable, perfect for power taste of butter on a toast, baking, or just eating straight from the knife (no judgment . Definitely a pantry staple .

[This review was collected as part of a promotion.] I've used I Can't Believe It's Not Butter mostly in the spray form, but the Original Spread definitely deserves some love too. 🧈✨ It spreads super easily, melts perfectly, and honestly tastes delicious—smooth, buttery, and comforting without being heavy. I've used it on toast, veggies, and even for light cooking, and it always delivers. If you're looking for a classic spread that gets the job done and tastes great, this one is a solid go-to.

[This review was collected as part of a promotion.] Smooth, delicious, creamy and buttery. That's I Can't Believe It's Not Butter! Spread it on anything you'd use butter. Prepare for how delicious it is. I love it on fresh sour dough bread or French bread. I've cooked with it. I've sautéed shrimp and pan fried fish with it. I've even melted it over popcorn. We always have a tub in our fridge butter compartment. It truly tastes like butter.

[This review was collected as part of a promotion.] ICBINB US comes in a nice plastic container that can be stored easily in the refrigerator. Is easy to use and you get a lot of product. The “butter” taste is great. The ingredients include: water, soybean oil, palm kernel oil, palm oil, salt, lecithin (soy), natural flavors, lactic acid, vitamins (E, D2, A, B12), beta carotene (color).

[This review was collected as part of a promotion.] I absolutely loved trying I Can't Believe It's Not Butter Original Spread, and I was honestly impressed from the first moment I used it in my cooking. I got to try it for free for my honest review, and it truly exceeded my expectations. I used it while making butter garlic chicken and creamy mashed potatoes, and it melted beautifully, coating the chicken with rich, buttery flavor while helping the garlic bloom perfectly without burning. The mashed potatoes came out incredibly smooth, fluffy, and flavorful, with that classic buttery taste everyone loves. What I appreciated most is how versatile it is it performed just like traditional butter in cooking, adding depth and richness, but with a lighter feel. It enhanced every bite of the meal and made everything taste comforting and homemade. This spread has definitely earned a permanent spot in my kitchen, and I'll be reaching for it again for both everyday meals and special recipes.

we have been using this product *the original* for years and never thought about the packaging when I bought the latest tub. YUCK was the reaction I had when I put it on bread or crackers. Somethings different. Even smelled different. First i thought maybe, for some reason, had turned bad so I bought another. SAME flavor and smell. I will go back to using real butter. I think it's just awful now.

[This review was collected as part of a promotion.] I was very surprised at how much I actually liked this product. I love that it's made with simple ingredients and it work on so many different things. My personal favorite is to spread it on toast and sprinkle some sugar on top.

[This review was collected as part of a promotion.] I personally like dairy butter but this one is equally good in taste and has less fats and calories. Texture is smooth and can be easily used at room temperature. I've been using this brand butter for almost 2 yrs and really liked it. Goes well with all kinds of food items that needs toasting or sautéing. Thanks influenster for sending gift card for the product.