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Customer reviews for I Can’t Believe It’s Not Butter! Original Spread, 30 oz., 2 pk. for
I Can’t Believe It’s Not Butter! Original Spread, 30 oz., 2 pk.
4.4 out of 5 stars
stars1,279 ratings1,188 reviews
  1. 5 stars70% (897)
  2. 4 stars16% (210)
  3. 3 stars5% (68)
  4. 2 stars2% (27)
  5. 1 star6% (77)

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Showing 91-100 of 1,188 reviews
Jan 6, 2026
cindyl134_8937
5 out of 5 stars review

Easy to spread

[This review was collected as part of a promotion.] #Icbinb, this spread is great, very spreadable, doesn't tear bread when you put it on. Gets a perfect color when making grilled cheese, melts really well also. Tastes almost like butter not a bad taste so you don't really miss butter.

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Dec 31, 2025
ifucanaffordme_762
5 out of 5 stars review

Delicious!

[This review was collected as part of a promotion.] Yummy! This butter is packaged in an easy to use container which makes setup and cleanup so easy! No assembly required, you just pop open the lid and spread this butter on all your treats! Very delicious and creamy. I will definitely buy this again as I forgot how good their products are!

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Feb 4, 2026
Rachel R
5 out of 5 stars review

Yummy Alternative to Butter!

[This review was collected as part of a promotion.] Yum! I'm a convenience eater, and pasta with a little butter is a go-to around here. Since using I Can't Believe it's not Butter original spread, it's continued to be high up there on my list of favorite meals during the week. It so quick and I don't need a ton of it to cover all of my noodles. I love the taste, too! I'd highly recommend to anyone looking for a butter alternative. I can't taste a difference! Thanks, Influenster, for letting me try this in exchange for my honest opinion!

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Feb 6, 2026
Brenda M
4 out of 5 stars review

Decent substitution

[This review was collected as part of a promotion.] Easy to spread which is nice as it's not as stiff as butter. I think this is a decent substitution to real butter but you can definitely tell a difference in taste. The price is reasonable and I could see myself buying this again if needing to cut out calories.

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Jan 3, 2026
sarahp50c2_6860
4 out of 5 stars review

Yummy butter substitute

[This review was collected as part of a promotion.] Can't Believe It's Not Butter Light is delicious, just like the original, but with fewer calories. - it has a distinct flavor all its own. I like it especially on toast which is how I've been using it so far. Comparatively speaking it appears to be lower in fats and oils than others, however it's still a processed food item. It does have a creamy texture and smooth consistency making it easy to spread and it melts rather smoothly. I feel like flavor wise it doesn't have as strong of a butter flavor as natural butter that depending on your taste preferences this may be appealing to you. The swirl on top was so pretty that I hesitated to dip my knife into it and ruin the design for the first time. Oh no! I would recommend this to a friend if you were looking for a butter alternative that is low in fats and oils.

Review from influenster.com
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reply from Team Unbelievable

Unbelievable, right? 😄 We’re glad you’ve been enjoying the creamy texture, smooth melt, and especially using it on toast. Thanks for sharing such thoughtful feedback 💛

Dec 18, 2025
simplyserine_255
5 out of 5 stars review

Good butter 🧈

[This review was collected as part of a promotion.] Great my corn and my mac and cheese. Looks like it had new packaging design otherwise a good alternative to butter and versatile in different dishes. I like to melt ot for my bread, soft texture and good size tub for my family.

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Dec 27, 2025
akankshyam_5761
5 out of 5 stars review

Original Spread Butter

[This review was collected as part of a promotion.] I really do love this butter! It's super soft and spreads amazing. Great product for the price. It softens your toasts and adds an extra flavor to it! I also love adding it in my corn as a spread and to my omelettes! Makes it extra smooth and delicious! Overall great!

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Dec 20, 2025
cheriberrri_8597
5 out of 5 stars review

Buttery goodness!

[This review was collected as part of a promotion.] I have been using I Can't Believe It's Not Butter brand for forever! It tastes great on bread as well as for cooking. I love how smooth it spreads and how creamy it is without the greasy taste or texture. P.S. I can't live without their butterspray!!!!

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Jan 11, 2026
cw08c6_4763
5 out of 5 stars review

Great Butter Alternative

[This review was collected as part of a promotion.] We have dairy allergies in our house, so we eat a lot of margarines. I have tried every one there is. I Can’t Believe It’s Not Butter is the best of them all. It works for cooking, baking, and as a spread. It is the best tasting margarine of them all. It can sit outside of the refrigerator for a while before it gets too soft. It spreads wonderfully on whatever your choice of bread is. I will continue to buy this.

Review from influenster.com
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Jan 13, 2026
alexistbf72_7802
5 out of 5 stars review

Yum

[This review was collected as part of a promotion.] I love this spread! It's so good especially when you are wanting to watch it! It tastes just like real butter. Thank you Influenster & ICBINB for the opportunity to try this free for my honest review!

Review from influenster.com
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