this product smells absolutely incredible. it does a great job keeping my clothes soft. exactly the quality product you have come to expect from snuggle over the years and will keep me coming back for many to come.

Smells awesome sent last long makes clothes super soft gets rid of stinky odors my husband's a personal trainer it's gross but this takes out the smell compared to the stuff I'm used to using and is gonna last me a long time for $11 259 

I tried this product for the first time, and it smells amazing. I washed a load of clothes,it feels so soft and it smells so fresh . I love that it has a measuring cup with instructions on how much to use.

I love this Snuggle Advanced Softness product! The "Blue Sparkle Cuddle Up Fresh" smell is great! It softens and leaves a super fresh smell on my clothing!

I recently tried snuggle advanced softness blue sparkle fabric conditioner and boy does it smell great! I love how soft it makes my clothes feel and the smell it leaves on them. This is a great laundry additive product.

Have used product before and not to dissimilar to others on products offered in stores. The biggest reasons I don't purchase anymore is price and quantity I get from brand name products.

This is a great fabric softener that leaves clothes feeling incredibly soft and smelling fresh. It protects colors, fights odors, and reduces lint, all with a long-lasting, clean scent. Great value!

I just put a load in the washer and right off the bat the aroma is magnificent. The consistency isn't too thick nor to runny. Over all I can already tell this product is awesome and I'll for sure purchase again.

I really love tge way tge product smells. Even after my clothes come out the dryer I still smell the product which is great. Left my clothes feeling soft and clean.

I like this product a lot! The packaging makes it easy to use. I just store it right next to my washer dryer area on the shelf. It smells great and makes my clothes feel soft and fresh.