It’s toothpaste. It’s whitening toothpaste. Not much else to say other than I like it and it’s not expensive :)

I love this product. My teeth are so much whiter after using this toothpaste for a month and feel great after brushing!

Excellent product! My teeth and mouth always feel clean and refreshed after use! The only toothpaste that my family and I use.

I like how it leaves my teeth smelling minty and clean but haven’t noticed a significant difference in the whitening and brightening

Leaves my teeth super white. I use 3/4 times a day. I am a repetitive user. I have been using it for 4 months.

Actually does whiten your teeth a bit as long as youre using it consistently your teeth will brighten up over time.

Love this. It’s not harsh on my sensitive teeth and gums. Flavor isn’t too overpowering, even my kids use it and they don’t think it’s “spicy”

I use this toothpaste the majority of the time and love it! Keeps my teeth white and my breath fresh, would recommend!

I’m not sure if I actually seen a difference in my teeth being whiter or not. It does make your moth feel clean and fresh though.

I like this stuff okay. The flavor is great, however I it’s been hard for me to notice a huge difference.