Fresh and minty without being sweet. I like that it's a little gritty feeling because it makes my teeth feel real clean.

Its ok. It cleans & keeps my mouth & keeps me cavity free just like any other toothpaste. I didn't see much whitening.

I used this brand for years because I enjoyed the taste. I wish the whitening pay off was better. I still keep going back to it though.

Would recommend for daily teeth brushing. Keeps my mouth feeling fresh and clean. Great minty taste. Always a go to product

I honestly can't remember what I use to buy before this. We buy this in bulk! I love this toothpaste. It's minty fresh and whitens at the same time.

it's good it works i does get you teeth white and i was really surprised that worked i was very happy with the results

I've been using this toothvpaste for a long time and it's the best. It really leaves my teeth clean and my breath smelling fresh.

I only use Crest 3D white right now the charcoal one is my favorite. Very effective and I have noticed my teeth getting whiter

favorite toothpaste, helps to keep my breath minty fresh and usually at a reasonable price! we can always find coupons for it

Great toothpaste and keeps my teeth white on a day to day basis! Have used this tooth paste for years!