This toothpaste truly does keep my teeth white. And it's also a great flavor, without being too powerful.

I've used it for a few years now and I don't know it really whitens your teeth as much as it should for it's use but I'm still using it

I like the toothpaste part of it. Does not whitening for me. Needs better whitening. Used it only until tube ran out

Keeps my teeth clean, helps brighten my teeth, and keeps my breath super minty fresh! Make sure to use ice a day for optimal results!

This toothpaste is really good makes your breath fresh when I went took my kids to the dentist the didn't have any bad teeth

My reg toothpaste. Leaves my teeth smooth and breath fresh. Love it! I am convinced it helps my teeth to stay white.

Easy to use and very basic. But I enjoy the fresh felling it leaves in my mouth but with the freshness would last longer

Really like the flavor of this one. Leaves a fresh feeling without being overpowering minty. Unsure of the effectiveness

It is effective and does truly help with whitening your teeth. It works better than I expected , I truly doubted it would work.

This toothpaste helps my mouth and teeth feel clean. I do not feel that it has whitened my teeth any extra.