I have been using this forever. It is a great way to whiten my teeth by simply brushing them and without spending a fortune on whitening strips.

Love this! it’s a great way to whiten your teeth. However, it doesn’t work overnight. You need to be consistent :)

You see more results from this toothpaste after a couple of weeks, I see a difference in the color in my teeth within 2 weeks

Love the gradual whitening that happens to your teeth using this product. It definitely takes time but with regular use it does work.

It's the only toothpaste I use everyday aside from the flossing and mouth wash. I like it don't prefer other toothpaste.

Every time I need more toothpaste I always end up grabbing this one. My teeth are whiter and breath is minty fresh. Overall, my teeth feel cleaner.

I want the freshness to last longer.Not strong enough to feel like I have fresh breath.Didnt see any whitening miracles.But cleans my teeth fine

This has been my go to toothpaste for years. The price is great and it whitens very effectively! I trust this brand and highly recommend it.

The taste is great. The value is great for the amount you get and its cleans very well. Stands long easily with the competition

Really feels like it gets your teeth clean. This is my go to toothpaste, and it helps whiten teeth Over time