Me and my boyfriends go-to toothpaste, been using this for the past four years we love 9/10 for sure!

My family likes this toothpaste. It cleans very well. Will try other kinds under this brand in the future.

Can't say I see a difference in the shade my teeth are. I use this daily but doesn't fight coffee or cigarette stains at all.

Great taste, fantastic cavity protection and it helps keep my teeth sparkling even when I had braces!

Great toothpaste if you use it regularly. It leaves a great taste also. This is the one I buy the most often.

Great tooth paste love the flavor and my teeth feel super clean… I also like the whiting affect I get from this toothpaste

I love this toothpaste. It tastes great and I really feel like it makes a different in the whitening department.

This toothpaste will leave your teeth white as milk. Gets all the bacteria and plague out. Use this twice a day and it will do wonders.

I wish the minty power was stronger but the toothpaste works well and seems to make my teeth brighter white.

Love this toothpaste, have been using it for about 4 years now and always come back to this toothpaste when others don’t work out