Before I had to move to sensitive toothpaste, I only purchased Crest toothpaste.  I give it credit for keeping my teeth and gums healthy well into my 50s.  I used it all the time as it is effective and a good value.  I'd buy again and again.  A good value!

Right away you see drastic results. My teeth looked instantly whiter after just the first use. The formula isn't harsh on my teeth, and it left my smile feeling clean and fresh. I have been a long time user of crest, but this is their best product yet.

Ok so before this product I thought whitening toothpaste was a joke. For real. But now I believe it. After using this toothpaste for about a month a noticed a huge difference. No joke. just facts. This toothpaste is on the pricier side but all I can say is that it really does work.

Okay so hear me out. I do not like mint toothpaste too strong and I just don't like how it tastes. I'm more of a non flavor toothpaste person because it's for my teeth benefit not the taste. I tend to use a baking soda mixed toothpaste with no flavor because I like it a lot.

I love this toothpaste, with all the coffee I drink I need a good whitening toothpaste to make sure I don't get gross colored teeth. While I wouldn't recommend this as something to make your teeth white, but it definitely helps and is a great toothpaste.

This toothpaste is the bomb for getting whiter teeth and fresh breath! I brush my teeth with this twice a day and I have definitely noticed that my teeth have gotten whiter. This toothpaste doesn't dry your mouth out like lots of other toothpastes do

I'm definitely a crest girl. I really like the whitening and clean minty flavor of this toothpaste. It doesn't make my teeth sensitive at all which is definitely a win/win for me!! There are better whitening agents out there but they usually kill my teeth so this is the best compromise.

This isn't the best whitening toothpaste of the Crest brand, in my opinion. To me, it compares to the whitening job of most regular brands of toothpaste that do the same thing. Not a big fan of the feeling Crest leaves in my mouth after use, but not the worst brand out there.

I love this toothpaste!! It gets my teeth so white!! It definitely works!! Also, the taste is amazing and the mint flavor lasts! I brush my teeth 3 times a day and my teeth stay sparkling! Everyone compliments my teeth and I tell them this made all the difference!!

This is the only toothpaste I have used for many years. I don't mind the taste or smell of it. As a toothpaste it works great, keeps my breath smelling clean. I don't believe the whitening is too effective. I haven't noticed any change in the color of my teeth. But for a toothpaste that's only on your teeth for a minute, what do you expect. It's a good product.