[This review was collected as part of a promotion.] This is a fantastic whitening toothpaste! The paste is smooth and not at all gritty. It freshens my breath and cleans my teeth well. It has a wonderful minty flavor and after using for a couple weeks now, my teeth definitely look whiter. Very happy with it.

This toothpaste is a life saver. It gives you minty fresh breath and your teeth feel cleaner than after the dentist. This whitened my teeth several shades within a week and has maintained that color. My teeth aren't sore or sensitive from the whitening either which is a first.

The box says new and improved formula…but both toothpastes in the box I am really disappointed with and I’ve been using this brand and type of toothpaste for years. It doesn’t clean as good as the previous ones I’ve bought. It seems as though it doesn’t foam up I guess, just turns to water and makes you feel like you’re not brushing your teeth with any toothpaste. It’s weird. I’m hoping it’s a defective box I had. Hoping it’s not really a changed formula. It just feels like it’s missing an ingredient. Sorry to be complaining!

I have been purchasing this since it came out and I am so in love! I really have seen a difference in the whiteness of my teeth over time. The flavor and mintiness of this really helps improve the smell of my breath too which is probably the most important thing to me. I really love this and will continue to keep purchasing

Sadly I can’t tell you whether this truly whitens my teeth or not ( I love coffee and tea A LOT ) but this is my daily toothpaste that I love and will continue using. It does the job as far as cleanliness and the price for the product is good for what you get.

This is a holy grail product! My family and I have been using this for years. Since it is a whitening product, you shouldn’t use it every single day but it is great to use a couple times a week to keep your teeth nice and white. After years of use, my teeth are bright as can be and I often get complimented on how white my teeth are. I owe it all to Crest 3-D whitening toothpaste!

I remember when crest added this product to their brand. I really loved it and I did notice a difference in the whiteness of my teeth but I don't think this is a product you should strictly use, I don't find enough enamel protection with this. I especially do not reccommend this product for anyone with sensitive teeth. 

This is my favorite toothpaste. I have been using it for a few years now, I love the freshness it gives to my teeth and how clean they feel after I brush. It has made my teeth more white and I will continue to use it. I am very satisfied with this product.

The toothpaste has a strong mint flavor. It works really well to provide a clean breath and mouth day and night. I notice the whitening does help in keeping my teeth sparkly white by removing stains and protecting my teeth from new stains. I recommend this product!

My only toothpaste and brand I use!! I love to work on my smile and having white clean teeth! I brush twice a day and couldn't be happier with the results. I used to use other brands which helped but I started experiencing sensitivity until I found crests 3d line and I'm hooked for life!