[This review was collected as part of a promotion.] I’ve never really found one toothpaste to be much different from the next, but I do like the freshness and experience of this one! The texture feels exfoliating, but not gritty. And the mint is a sweet mint, similar to the sweet mint chewing gum! Reminds me of Christmas. I might just be a convert to the full size! There’s a bit of tingling after, but not in a bad way.

[This review was collected as part of a promotion.] I love that this was not Overpowering. My son's do not like anything strong and this helped make it easier to use for all of us. I love the fact that it is baking soda which I know is great for whitening. I No longer have device several different toothpastes for the family. We could all use one now.

[This review was collected as part of a promotion.] Wanted to try a new toothpaste, one that had a whitening ingredient. Wasn't sure if I liked the taste when I first used it, but my mouth felt so clean after brushing so I continued to use it. My teeth are noticeably whiter and I will definitely buy this product.

I have always liked Arm and Hammer and decided to give this a try. I used it about two weeks and enjoyed the taste and how teeth felt and then it totally destroyed the inside of my lips and gums ! They started feeling raw and irritated and the next day my lips had completely swelled up and were all red and ulcerated., even the exterior of lips all dry and chapped.At first I thought was from another whitening toothpaste I had used, so I stopped both and used a paste I knew was fine, until my lips healed- it was so painful, hard to eat or have hot drinks- took about a week to heal. I then tried the arm and hammer just one day and my lips are all ulcerated and swollen again! There should be a warning about this as I am sure more people are having bad reaction to this!

[This review was collected as part of a promotion.] I starting using this toothpaste and I don’t notice much a difference over my normal toothpaste. The taste is minty and it is not gritty. I haven’t noticed a difference in anything else. My wife has sensitive teeth and she said this did bother her teeth.

[This review was collected as part of a promotion.] Leaves my teeth feeling very clean. Has a nice taste. Have not used long so cannot comment much on the whitening. My teeth have always been a yellow tint, that do whiten easily. However, would recommend as a toothpaste.

[This review was collected as part of a promotion.] There's a very very fine grit to this toothpaste, nothing that is obnoxious but is just slightly present when. running your tongue over the paste, and I think that's the stain and plaque removing capabilities. Switched over to this toothpaste for a week and noticed a brighter smile.

[This review was collected as part of a promotion.] This toothpaste has whitening properties with baking soda and peroxide. It did not leave white spots over teeth after using as with some whitening toothpastes. Its freshening properties did offer a bad taste. It was not too foamy as some peroxide based toothpastes become; however, I used straight peroxide as a rinse too, so I would take that into consideration. This toothpaste did not make my teeth sensitive to hot or cold foods.

[This review was collected as part of a promotion.] I loved this toothpaste because the soft grit that you feel while brushing leaves your teeth feel so clean. If I could suggest one thing it would be to increase the minty flavor as I have a preference for really strong menthol coolness. It definitely buffs away the stains.

[This review was collected as part of a promotion.] I personally did not like the taste of this Arm & Hammer AdvancedWhite Extreme Whitening toothpaste. The taste of baking soda overpowered the mint. It left my teeth clean, but I didn’t feel like it left me with a fresh feeling because of the toothpaste’s flavor. The consistency of this toothpaste is good and I like the whitening aspect, I just wish I got more of the mint flavor while brushing my teeth.