[This review was collected as part of a promotion.] I have sensitive teeth and after using this product for a week, my teeth became extra sensitive. I liked the taste and felt like it gave a really good clean and brightening, but too harsh for me to use regularly.

[This review was collected as part of a promotion.] I am not totally use to the Arm and Hammer formula, so it did take a few tries before my mouth was able to adjust to the new mouth feel during brushing. However, I like it and my mouth does feel very clean after brushing.

[This review was collected as part of a promotion.] The price of the toothpaste is almost similar to the other brands the effectiveness we will come to know after using it for sometime, but definitely it do not create any sensitivity problem and the flavor is very strong, not everyone can possibly use this kind of flavor and smell of toothpaste. Overall the packaging was good and no issue.

[This review was collected as part of a promotion.] This is a hard no for me . Both me and my son tried it and first off the taste of it is just awful . I don’t like the smell . And I haven’t noticed any change in the whiteness of my teeth . I will not purchase this item nor recommend it

[This review was collected as part of a promotion.] This toothpaste tastes really salty to me! It has just a slight minty taste to it so I don’t even feel like my mouth is fresh after I have just brushed my teeth. As far as the whitening part to this toothpaste I don’t even know because I can’t use it long enough to tell if it would work.

I have been using the Arm n Hammer toothpaste for over 15+ plus years . I have tried different toothpaste products over the years . I am 35 years of age and people will compliment my teeth and wonder what whitening system I use. I also haven’t been to the dentist in over 12 years and the dentist staff compliment my teeth. Which they ask what was my secret? They can see in their lights people who use whitening strips.. I let everyone know it’s is Arm and Hammer and Yes it is a little more expensive compare to other toothpaste products but well worth the results!

I started using this for maybe a month now , it was okay at first then I started to notice my skin around my cupids bow was super dry & my skin kept flaking dry skin to where I could little pieces off with tweezers & it wasn't just occasionally, I would peel it and it’d happen again the next week. I thought i was just dehydrated but then this past week I started to notice the corners of my mouth turning red like I had just ate a popsicle, then last night my whole mouth felt swollen like I had gotten lip fillers (what I assume it feels like) my mouth was swollen and numb & the corners of my mouth burn & are super dry/cracking

[This review was collected as part of a promotion.] After trying this product for about week. I can say that it works pretty well at removing surface stains from your teeth. I don't smoke so my stains are minimal. It does Leave a very clean feeling on your teeth and in your mouth. The baking soda taste is fairly strong, but it does have a minty after taste once your mouth is rinsed out. Overall, this toothpaste does what it's supposed to do.

[This review was collected as part of a promotion.] I really love the AdvanceWhite Arm & Hammer toothpaste because it works so well. I feel like my teeth are getting as clean as they would if I was going to the dentist. The toothpaste is a great consistency, as well as texture. The flavor is strong enough to kill bad odor like onions or garlic. The flavor does not taste bad at all, it is a great mint flavor.

[This review was collected as part of a promotion.] This product is a great toothpaste and you can really feel the cleaning action, however I don’t think the whitening effect is as strong as some of the other competitors out there, which is why I took away one star. It is a great alternative if you are looking for that grittier clean feeling, but the whitening is not as effective in my opinion.