[This review was collected as part of a promotion.] If you like anise/licorice and saltu stuff, then you'll like this. Sadly, I dislike both so I am not a fan. It's still a good toothpaste, though. My mouth feels clean. It's a decent price and the packaging is good. My family will enjoy it :)

[This review was collected as part of a promotion.] This toothpaste has whitening properties with baking soda and peroxide. It did not leave white spots over teeth after using as with some whitening toothpastes. Its freshening properties did offer a bad taste. It was not too foamy as some peroxide based toothpastes become; however, I used straight peroxide as a rinse too, so I would take that into consideration. This toothpaste did not make my teeth sensitive to hot or cold foods.

[This review was collected as part of a promotion.] My spouse has used this Arm and Hammer advanced White tooth paste for about 1 week and what I love is my mouth feels fresh and clean and I surly notice a whiter look to my teeth. My gums feel amazing. My spouse drinks slot of coffee,wow what a differents in just a short period. His teeth seem to get whitter with each brushing. I know without dought I will continue to use this Advance White from now on.

[This review was collected as part of a promotion.] The flavor isn't strong at all, it's a cool minty taste, it really helps with plaque and discolored teeth. It's very good with sensitive teeth which is a big plus. The packaging is very well secured and it's very well worth the money.

[This review was collected as part of a promotion.] I've always enjoyed using this brand and I found this particular one to be very good. I brushed my teeth with it earlier and I tasted mint and hydrogen peroxide while brushing teeth. Left my mouth feeling fresh and clean.

[This review was collected as part of a promotion.] I started using the new ARM & HAMMER Advance White Extreme Whitening Toothpaste About a month ago and well what a difference. I’ve always liked using baking soda on my teeth in the shower so I thought this would be great. Well it is! It’s naturally powered by Arm & Hammers own baking soda which neutralizes harmful acids and penetrates between the teeth along the gum-line for deep clean. This particular toothpaste especially formulated with peroxide for an extreme whitening power that won’t damage your an enamel. It also has a stain defense technology that removes and prevents new stains from setting in. Since I am a coffee drinker this works great for me I’ve noticed that the normal coffee stains I get are not happening anymore. The flavor is a clean mint and it also has tartar control.

[This review was collected as part of a promotion.] Arm and hammer toothpaste never seems to disappoint. Tastes and feels great. Haven’t noticed extreme whitening yet but I’ll give it some time. I’ve tried Colgate and crest before but I think I’m gonna stick with this one.

[This review was collected as part of a promotion.] ’ve been using this toothpaste for a while now and it does a solid job. The “Advance White” claim actually holds up — my teeth feel noticeably cleaner and look a bit brighter after regular use. It has a strong minty flavor that leaves my mouth fresh, and I like that it’s not overly sweet like some other brands. Plus, it says it helps with stain defense, which is great if you’re a coffee or tea drinker like me. Overall, reliable and affordable — definitely a staple in my bathroom.

[This review was collected as part of a promotion.] This is my first toothpaste from this brand and I wasn’t entirely sure what to expect. The first time I tried, I will say that the taste was pretty awful. I suspect it is a matter of ingredients but it far overpowered any mint flavors. I could barely stand it. That said, after using it twice a day, it became a bit more bearable. Consistency does appear to help with the teeth-whitening and the taste gets better with use as well. A little goes a long way so you won’t need to use much.

[This review was collected as part of a promotion.] This toothpaste works great! I had some slight staining on my teeth and using this product has made me teeth better than ever. It is a pleasant teeth and leaves my mouth with nice clean feeling every time.