[This review was collected as part of a promotion.] I have given the Arm & Hammer Advanced White toothpaste a trial run for a few weeks now and I am impressed.The texture is just right,not to grainy but enough to feel like it is doing something.I love the taste as well,the baking soda just kinda lurks in the background as the mint blends in nicely giving you a fresh,cleansing feeling after brushing.Also I am a big fan of foaming as it feels like I am really scrubbing my teeth clean.The whitening aspect is on par but don't expect bright,pearly whites,but it will marginally lighten them up.Overall a big thumbs up on this toothpaste!!..Glad I got the 2 pack!!

My husband & I use only this toothpaste, it's the best! The flavor is minty without tasting too strong, the texture feels great and our teeth stay white even though we drink several cups of coffee and tea every day. I also love the price! We'll never switch!

[This review was collected as part of a promotion.] This toothpaste is great my teeth feel clean all day after using it way better than my old toothpaate. The value is great for the price it cant be beat. I have sensitive teath and i had no problema using this tooth paste i highly recomend it to anyone looking for an effective cost effective toothpaste.

[This review was collected as part of a promotion.] This toothpaste does exactly what it’s advertised to do. I’ve been using it for a little over a week now, and love the mouthfeel and I do feel like it leaves my teeth feeling clean for a good amount of time! Will repurchase in the future.

I started using this toothpaste about a month ago along with the truly radiant arm & hammer mouth rinse. It's the best out there. Really whitens your teeth , gives you fresh breath and overall clean feeling. I love the taste and it now is my number one. I won't use anything else!

they changed their formula and are now using sodium percarbonate...as been reported; it provides a convenient and cheap approach to this reagent without the need to obtain highly concentrated hydrogen peroxide. NOT THE SAME. so very disappointed. Just another company changing its great formula to something cheaper

I've used this toothpaste for years because I know baking soda is great for teeth! But when I wanted to know what else was in it, the tube had no ingredients list. Worse still the website has no ingredient list that I can find either. I hear there's plastic in many brands and I wish I knew if Arm & Hammer was safe.

I bought this toothpaste because I love the Arm and Hammer brand, this particular product though is probably the worst toothpaste I ever came across. The toothpaste gave me canker sores on both the inside of my mouth and all over my tongue. It also made my lips dry around the corners and bleed at about the same time the canker sores showed up (around 2 and a half weeks of continued use). I don't know if its because of the extra ingredients they added for whitening to this toothpaste compared to others from the same brand, but this product seems to really ruin your mouth. I stopped using the product after 2 and a half weeks and returned to a regular toothpaste from another brand until my canker sores were cured and my lips healed and moisturized again. I waited about 2 months until I finished the other brand toothpaste and came across the tube of Arm and Hammer AD (Extreme Whitening) again and resumed used. After 3 days much to my chagrin I had my tongue covered in canker sores again. This product is a complete dissapointment for me and I've come across similar reviews to mine on the web. I am not discouraging anyone from buying anything from A&H, but from buying this specific toothpaste. -dl

[This review was collected as part of a promotion.] I would definitely recommend this for anyone who likes to drink a lot of coffee and also smoke cigarettes as it has. The stain depends on it I noticed that my teeth are literally whiter, maybe by almost to shades lighter and that’s impressive to me because I’ve been trying to find a whitening toothpaste that actually work and this actually works for me like I would have to say it’s definitely worth it and if you haven’t tried it yet to go out and try it because it definitely boosted my self-confidence that’s for Sure.

[This review was collected as part of a promotion.] I received this product a few weeks ago. I been using this product seen I received it and I’m really pleased with the results.I like this toothpaste because it has baking soda in it to help white my teeth a little better. The Taste not bad at all it have a little mint taste to it. It also make my mouth feels clean and refreshing. I recommend this toothpaste to anyone.