I've used this toothpaste for years because I know baking soda is great for teeth! But when I wanted to know what else was in it, the tube had no ingredients list. Worse still the website has no ingredient list that I can find either. I hear there's plastic in many brands and I wish I knew if Arm & Hammer was safe.

[This review was collected as part of a promotion.] It’s hard to tell the long term effectiveness of the whitening and stain defense claims since this was just a small sample. That being said it worked as it should to clean my teeth and freshen my breath.

[This review was collected as part of a promotion.] This seems like a good toothpaste, I just really don’t like the flavor. But apart from the flavor, it foams nicely and leaves me feeling fresh. I wish I liked the taste because otherwise it seems like a great toothpaste.

[This review was collected as part of a promotion.] I received this toothpaste from influenster to test and I’m so happy I did because I’m on a teeth whitening journey and I actually saw good results from this toothpaste! It was a small tube so I finished it in a weeks time but I saw decent result and I’m buying it again soon!

[This review was collected as part of a promotion.] This ARM & HAMMER Advance White Extreme Whitening toothpaste is pretty good. I feel like it does a good job at cleaning my teeth and I have noticed a slight improvement in coloration. The only problem I have is that you can definitely tell this is a baking soda based toothpaste. It can feel very thick in your mouth while brushing. Hence the 4 stars instead of 5.

[This review was collected as part of a promotion.] My spouse has used this Arm and Hammer advanced White tooth paste for about 1 week and what I love is my mouth feels fresh and clean and I surly notice a whiter look to my teeth. My gums feel amazing. My spouse drinks slot of coffee,wow what a differents in just a short period. His teeth seem to get whitter with each brushing. I know without dought I will continue to use this Advance White from now on.

[This review was collected as part of a promotion.] I will say, my teeth feel so clean after using this toothpaste! It also really helps with staining, whitening your teeth after a few uses! However, I do not like the taste. But the benefits have outweighed that so far!

[This review was collected as part of a promotion.] We may have 4-5 toothpastes in our drawer, because we like trying new ones, but we keep coming back to this and it is our go to. It really makes the whole mouth feel clean - it is not for the weak. It is rather minty but it is perfect at making you feel clean and white without causing sensitivity. We will continue to buy this!

[This review was collected as part of a promotion.]  This toothpaste is definitely worth trying. The technology helps prevent new stains from setting in. This is extreme whitening with prevention, and provides deep cleaning and breath freshening. Peroxide and baking soda taste is the perfect balance and you can feel the toothpaste working as you brush your teeth. I plan on using this long-term, because I already see the whitening effects from the toothpaste and I’m curious to see how quickly the stain defense works.

[This review was collected as part of a promotion.] I received this as a free sample from my dentist. The first time I used it, I kept gagging. The taste is horrendous. It's extremely salty and bitter. It also burns my tongue and my gums. It is not an enjoyable experience.