[This review was collected as part of a promotion.] After moving into a space with a washing machine on a different floor, I switched to detergent pods to lessen my carrying load. I love the strong, long-lasting scent of the pods, but miss the ability to directly apply detergent onto stains, especially deodorant and sweat stains on t-shirts. Tide Ultra OXI had no trouble removing these stains! I might consider keeping some liquid detergent around to make fighting stains a bit easier, but, for the most part, the pods have enough stain-fighting power to fit my needs. The biggest let down for me with the Tide Ultra OXI is the scent. I have become used to laundry that pairs with an odor eliminating company to provide a lasting scent. The laundry did smell nice coming out of the wash into the dryer after using Tide Ultra OXI, but after a typical round of drying with drier sheets, the clothes did not have any lingering smell. This might be a pro for anyone looking for an effective detergent that does not have a distinct scent, but for me this was a major drawback.

[This review was collected as part of a promotion.] I tried UltraOXI on some of my toughest stains like grass, ink and coffee. It really did the trick. Usually I have to pretreat any laundry with tough stains, but with UltraOXI I didn't have to. Definitely a time saver! I'll be using this detergent again!

[This review was collected as part of a promotion.] The way my clothes smell after they're washed is a big deal. Not only does this detergent get the stains out but the scent is incredible too!!!! Thank you! I'll definitely be purchasing this in the future!!

[This review was collected as part of a promotion.] I am really enjoying using this detergent, it has such an amazing scent, along with the oxi my clothes are really getting clean and they smell fresh. I will probably keep buying this instead of my usual detergent.

LOVED the old smell of this product. Just bought a new container and was dismayed at the new scent. It's extremely strong, and reminds me of dish soap---very sharp and permeates much farther around my laundry room even with the door closed. I can describe the older scent as a warmer leaning aroma that was contained only to the laundry room area. Once I'm done with this container, I will be looking at other products to buy.

[This review was collected as part of a promotion.] I have not used Tide detergent for a good number of years. The last time I used this laundry detergent the formula or scent was abrasive enough to break me out all over. The reaction was not pleasant and turned me off from the brand for the longest time. Now, with 4 kids who play sports and march in band as well as other activities, I need something that can really power through the smell and stains that cling to our clothes. The Tide Ultra Oxi HE Liquid has really helped in not only making the clothes cleaner and smelling great, but it also cuts down on time spent pre-treating clothes before I can wash them. No one has had any reaction to this formula and I appreciate that I can use it in our HE machine with no worries. I am looking forward to continued use and wonderful smelling stain free clothes!

[This review was collected as part of a promotion.] I think this detergent has a great long lasting scent, along with the oxi my clothes are getting really clean. It works great on tough stains. I will buy this product in the future as well as recommended it to others

I've tried multiple detergents and this one out does them all! I have 3 boys one in sports & 2 babies, of course very messy eaters and spit up. So to say the least we have STAINS this detergent tackles every single one and smells fantastic the whole wear!

[This review was collected as part of a promotion.] I washed a pair of light colored jeans that has yellowed from having them packed away in a bag with Tide Ultra Oxi...I was excited hoping that it would take the yellowing out my jeans, but it didn't really work. It lightened the yellowing just a bit, but it didn't remove it. Overall Tide Ultra Oxi is a decent laundry detergent for normal washing, but it didn't do any heavy stain removing. I like it and will certainly use it again, my clothes smell really clean & fresh!

[This review was collected as part of a promotion.] I loved this laundry soap! Great suds great smelling and great at cleaning my laundry! I didn't have to use a lot of soap to clean my load of laundry either! My laundry came out very clean all stains were gone! I will spend a little extra from now on because this product is so worth it!