[This review was collected as part of a promotion.] I never thought there was much, if any, difference in laundry detergent, so I generally buy the off-brand. I can honestly say my mind has been forever changed by Tide! When taking my laundry out of the dryer or off the line, I can smell and feel the difference! My clothes and sheets feel truly clean, the smell is refreshing and lasts a long time, I'm on my third wear of my jeans and they still smell fresh. Love this product!

Tide Ultra Oxi High Efficiency Liquid is a great detergent for my family's clothes. My twin sons' stinky socks get fresh and clean. It also works on perspiration odor and leaves all our clothes smelling and looking as good as ever! It is more expensive but in my opinion it is worth the price knowing our clothes are definitely the cleanest they can be.

[This review was collected as part of a promotion.] I'm a nurse and it is hard to get stubborn stains off of my scrubs. Whether it's from lunch, daily activities, etc. there's never a day that goes by where I'm not covered in stains and doing laundry daily. I decided to try this detergent out; eager to see what it could do. I am pleased to say this detergent worked. I did not have to put any additional stain solution. I simply did a few loads of laundry and voila! Stain free with a light fresh scent! I am super happy about this as I am running around constantly. Being in constant contact with patients requires me to be hygienic and I am pleased to say that this detergent helps with that. I'll be switching to this detergent from now on.

I'm so disappointed to learn this product has changed. We've used Tide Ultra Oxi for years but will no longer purchase due the overpowering scent causing headaches and skin reactions at the first load used. I wish I knew how to safely get rid of the rest of this container or get a refund.

[This review was collected as part of a promotion.] I used Tide Ultra Oxi HE Liquid on a load I had specifically set aside for use with this product. I have a five year old daughter who loves to play outside in the dirt and grass. She makes impressive stains on her clothing and I have found them to be difficult to remove. She's also an adventurous eater - she wears a lot of the food she eats! I was impressed with the cleaning power of Tide Ultra Oxi HE Liquid without pre-treatment of any stains. Most of the food, grass, and dirt came out during the first wash. There were a few deeper stains that sat on the clothing longer. I applied the Tide Ultra Oxi HE Liquid directly to the stains before washing again and the stains did come out. As a bonus, I really like the scent of this product. It was appealing to me and to my husband and sons who sometimes think a detergent scent is too feminine. Overall, this is a great product with true cleaning power.

[This review was collected as part of a promotion.] I have a couple of super active twins who just returned from summer camp. They brought back their extremely dirty laundry!! I tried Tide Ultra Oxi on their stinky stained up laundry. Wow, this stuff delivers!! You can really tell the power on the whites. Why I sent a couple of white t-shirts to camp, no one knows. BUT..one run through the wash with the Ultra Oxi and they looked new!! The smell is fabulous as well. Thanks Tide!!

My family has been using this specific kind of Tide for years. I've loved it and recommended it to many. I usually buy in bulk so I just started using my latest giant bottle--not realizing the formula had changed. For the last week, I have been trying to track down a putrid smell that had entered my home. It smells similar to rotten pickles. It was on my clothes, on my couches, in the air, etc. I noticed the scent would become stronger when I did a load of laundry so I figured it had to be my washer and did a heavy duty cleaning of my washer ALL DAY yesterday. I was thinking of calling a plumber to see if there was something wrong with the pipes. Well, I just started a new load of clothes, poured in the Tide and almost threw up. The smell is from the Tide!!! I figured somehow someway it went bad so I opened up a brand new bottle and THE SMELL ALMOST MADE ME VOMIT. I've had a horrible cough and breathing issues the last week and couldn't figure out the source. My son and I have had itchy rashes and intense migraines the last week and I just figured it was the dry winter air. Now I see many other customers complaining of the EXACT same issues and smell. Tide has responded by saying they've "updated the scent to give users an updated smell of clean." I am so frustrated, disappointed and annoyed. I need this nasty scent out of my home and now I need to find to a new laundry detergent that doesn't make me nauseated, itchy and cough.

[This review was collected as part of a promotion.] This Tide detergent lives up to the standard that Tide has created. It washed my clothes well and got out the superficial stains. On a more difficult stain- Indian food, more specifically, bright yellow tumeric- it removed the stain from white cotton. I applied the detergent directly to the fabric, slet it soak, and then rinsed it out with warm water. After doing this twice, the stain is so faint that it's hardly noticeable! I am very satisfied with this detergent and it's stain removing properties.

[This review was collected as part of a promotion.] This detergent is simply wonderful. The fragrance leaving your clothes fresh for days and days. Two great brands intertwined together ending in amazing results. Leaving your clotges looking as good as new. I will definitely stock up on this one.

To me it smells like a dirty hamster cage. Maybe that's a bit of cedar or something but it's really persistent and annoying. I actually though I had covid because everything smelled weird, but then I track it down the the new detergent I just used the day before. I'm not sure what to do with it because you aren't supposed to throw it in the trash or down the drain and I want that smell out of my house.