[This review was collected as part of a promotion.] The Charmin Ultra Soft is soft and absorbent, but the roll is so narrow and I feel like you are getting less. Looks kind of silly on the holder. This review is directed to the manufactur. With all the competition out there why would consumers spend more and get less on the roll?

[This review was collected as part of a promotion.] I received a pack of Charmain Ultra Soft in the mail to try!! I was so excited because growing up and even now I have always used store brand tissue. I used my Charmain and it was so soft and absorbent. I have definitely been missing out! This tissue rocks!! Soft, strong and absorbent! Definitely will start to use Charmain Ultra Soft and leave the store brand on the shelf! Thanks Charmain for the sample and for the eye opener that toilet tissue isn't just toilet tissue.

So deceptive of you to sneakily reduce roll width. The roll now looks like a short fat spool of ribbon and slides around on the tissue holder. Your ads are plastered all over t-v, but you seem to have left this size reduction out - - hoping consumers wouldn't notice??? Will change brands when my current supply is exhausted.

[This review was collected as part of a promotion.] We had a retirement party last night for my brother who is retiring after 45 years from First Citizens Bank. I took my last two rolls of Charmin Ultra Soft and put in the bathrooms at the reception hall. I was positive they would be large enough to handle the 275 guest that were invited and they were!! With left over in the men's! (of course!) I got to BUZZ 8 ladies I over heard talking about The Venue using 'the good' toilet paper! I loved it! Two used Charmin Basic, but the other 6 used Angel Soft. They were all impressed with the size of the roll and the soft thickness. We all have septic tanks, so I told them since you don't use as much it won't clog. I have some converts!! And maybe hopefully new members!

[This review was collected as part of a promotion.] Nice quality toilet paper. It is very soft and feels thick. It doesn't look or feel cheap. It's pleasant to use. I like that it comes in larger multiple packs so that it lasts longer. It's still the best to buy when it's on sale for the best value. This is the paper that you feel good about using.

[This review was collected as part of a promotion.] I loved the fact of the softness and is think enough where I don't have to use a whole roll at a time I absolutely love this toilet paper. I would highly recommend everyone to try this toilet paper.

[This review was collected as part of a promotion.] We have always used Charmin Ultra Strong. Received this sample of Ultra Soft from Charmin and love it as much as the stuff we've been using. We've seriously considered keeping a roll of TP at my parents house so we don't have to use their not so cushy TP. I always tell my extended family, "you only need 4 squares!"

[This review was collected as part of a promotion.] Can I say must how much I love Charmin Ultra Soft, I doubt my words could do it justice. You really do need to feel how soft it is..Everyone I spoke to already uses it...and once feeling it ...it sells it's self.....it is very soft...kinda like a cotton ball...but don't let the softness fool you....it is strong and won't let you down

[This review was collected as part of a promotion.] First I have to say my go-to toilet paper is already made by Charmin. It is Basic. It's cheap compared to even store brands and does not fall apart. Plus it is not rough, it is soft enough for the amount we go through with numerous kids. But we tried the Charmin Ultra Soft that was given to use to test, then I polled my husband and teenager, since the little ones did not even notice a change! :) We all agreed it is a very nice, soft and thick paper. Does not fall apart or leave bits behind on your behind. It is a LOT thicker than Basic and definitely more plushy. Would have been nice to use after had baby! However, with a large family who goes through a lot of paper I will probably stick with Basic. But for those who do not go through a lot and/or can spend a little bit extra, it is definitely worth it!

[This review was collected as part of a promotion.] Charmin sent me a 4 pack of Charmin Ultra Soft of 4x rolls. I was pleasantly surprised that I was going to be able to fit the equivalent of 16 rolls of toilet paper in a space not much bigger than a 4 pack of other brands. Then it just got better. The toilet paper was very soft and gentle on my bottom, yet it held together and did not fall apart. It is very absorbent, so no need to wipe over and over. Thank you Charmin for solving some storage problems, helping the ecology with less cardboard waste and getting me clean.