My husband wears blue jeans to work and since I tried Ultra Downy his pants are softer and they don't require as much ironing. I don't know if wrinkle control is supposed to be a benefit but it does seem to help. The smell is light and fresh which is nice; I don't feel like my clothes are competing with my perfume. Static cling has been eliminated from my laundry! I will definitely be buying this product. I received Ultra Downy® April Fresh Fabric Softener for free to test, but all opinions are my own.

I used this on my kids blankets and omg it smelled so good and left them feeling super soft! I would totally recommend this for blankets, didn't leave any stains or anything like that so it works fine. Got this complimentary from Influenster to review in my #PumpkinVoxBox

[This review was collected as part of a promotion.] I've honestly never used fabric softener in my daily routine. I always thought it was for the more delicate clothes. The first thing I noticed was how much fresher my laundry smelled, even sports uniforms (including the socks!) :) The April Fresh scent is "flowery", but not too overpowering. The next thing I noticed was how much softer everything was, even t-shirts that I've had for years are much softer after just the first wash. My towels also seem softer and fluffier. I will definitely be repurchasing this after I run out!

I'm a big Downy gal.  My mom used to use this in our laundry growing up and we always got compliments that our house smelled like a hotel.  I typically just use the dryer sheets now since a lot of clothes are sensitive to fabric softener, but nothing gets your clothes smelly as good as this stuff. 

Downy is the best in my opinion. My favorite scent is cool cotton, and it seems to be the longest lasting. I like the idea of the wrinkle inhibiting Downy, but it needs a scent added. Also, why not a version that inhibits pet hair? I'm not that into dryer sheets, but A liquid softener that could inhibit pet hair would be a blessing

[This review was collected as part of a promotion.] I have used almost every fabric softener on the market with all their various scents. Some better than others but no matter what fabric softener I use I always come back to Downy. It has the best smell. The clothes come out with such a freshness that I just don't think another softener can compare.

[This review was collected as part of a promotion.] I think from time to time we get wrapped up in new stuff, new brands, new smells and it’s not until you get the whiff of an old same old same ole that you really realize - why did I ever switch? Adowney appwara to be the same fabric softener I foratvgrew to love- a simple scent and a product that has never changed- th k you for brining me back

[This review was collected as part of a promotion.] I love the way my laundry smells after using april fresh downy fabric softener. When my laundry is drying, it even makes my back yard smell great because of the air coming out of the dryer vent. This is the only softener I buy.

[This review was collected as part of a promotion.] I honestly have not been consistent with use of fabric softener so I was interested in what my impression would be of Downy April Fresh Laundry Enhancer. I have four kids so laundry is a constant in our home. I tried many thing to test Downy April Fresh Laundry Enhancer. I washed all my old towels that commonly smell musty after the first use. It did make a difference with them. They no longer smell bad after their first use and they are soft again. I did try to hang towels on the line but they still came in stiff so I rewashed them. The smell is fresh and clean but not overpowering. I am interested in how it helps to maintain colors after many washes. Overall, it did not knock my socks off but I was not disappointed either.

I grew up my family using Downy and now Im a mom with 3 I still use Downy and thats a 31 years of using the product. Being a fit and activemom Im always wanting to make sure that my workout clothes are always soft and smelling fresh because I go on a all day errands with my family after a hard work so its important for me that clothes still smells fresh. This products has the ability to meet your need and thats all you need i highly recommend