April fresh downy had been used by three generations of my family. I guess I was the last because nothing compares to the old April fresh. I used to love how my blankets smelled after hanging on the washline. The new scents stink and I no longer purchase Downy fabric softener. You had 3 generations of customer loyalty and you blew it.

[This review was collected as part of a promotion.] The first time I used this, I knew it was different. My clothes were left super soft and they smelled so fresh! Days later, my clothes STILL smell like they were just washed. Wow. Seriously good stuff!

[This review was collected as part of a promotion.] Downy is usually one of my go to fabric softeners and like the other scents this one does not disappoint. The scent is very pleasant and not too strong, it lasts for weeks too. I like the consistency of the softner It isn't too runny.It leaves clothes, blanket and towels super soft and static free. I noticed compared to other softeners there is less wrinkling after being dried, which is another plus! Definetly would recommend to anyone and will continue to use for sure.

[This review was collected as part of a promotion.] Downy has always been the fabric softener we use in our household. The classic April Fresh scent is my absolute favorite. My clothes are so soft and smell amazing even weeks after I’ve washed them using Downy. Compared to other similar products this one is always no.1 on my list. The quality is also top notch! The consistency is not watered down and is safe for my High Effeciency (HE) washer. I’ve used other brands previously that have clogged my softener dispenser... I’ve never had to worry about this using Downy! In addition, I don’t like to iron and notice a dramatic difference in wrinkle reduction from when I do use Downy to when I do not. In my opinion nothing is more satisfying than when you pull a freshly washed towel from the dryer and breathe in that amazing fresh scent you only get with Downy. I also love that even weeks after towels, sheets or clothes have been washed they still keep that satisfying aromatic bliss you only get with Downy fabric softener. Being a dog owner this is a big deal to me since doggies tend to be stinky. When I use Downy I never have to worry about having that doggie funk on me. This is another big bonus for me! I recommend this product over any other competitor out there! I also love when someone asks me what perfume I’m wearing and I get to tell them it’s not a perfume it’s my fabric softener! #bliss #downeyfresh #smellssogood

[This review was collected as part of a promotion.] Downy fabric softener is the go to in our household! It is by far the best fabrics softener around. It leaves our clothes smelling fresh and helps to condition the fabrics keeping them as good as new! Love this product!

[This review was collected as part of a promotion.] Downy has a great fresh smell. It seemed strong at first opening of the bottle but the clothes came out with a light pleasant smell. Downy does a great job of making clothes feel soft and helps with wrinkles if you remove the clothes from the dryer right away. No need to iron! Downy is a good quality product and I would not use any other brand. It does it all!

I'm a big Downy gal.  My mom used to use this in our laundry growing up and we always got compliments that our house smelled like a hotel.  I typically just use the dryer sheets now since a lot of clothes are sensitive to fabric softener, but nothing gets your clothes smelly as good as this stuff. 

[This review was collected as part of a promotion.] There's nothing like a clean, warm, soft pile of laundry to just bury your face in...even our cats love it! Downy makes our clothes feel so soft and smell so good, even after they've been in a drawer or closet for a while. Sometimes we'll be out and about and I'll catch of whiff of Downy off our clothes and it just smells like home! Great product and will continue to use it for years to come.

[This review was collected as part of a promotion.] I have always used fabric softener ever since I first learned how to do laundry and have always sworn by the Downy brand... Downy April Fresh Liquid Fabric Conditioner is no exception. My clothes feel super soft and look bright and clean and my towels and sheets are cozy and snuggly. Nothing says freshly washed laundry like that fresh, lightly floral scent -- I swear by this product!

[This review was collected as part of a promotion.] I'm a big fan of lasting scents in my clothing so I really jumped at the opportunity to try Downy April Fresh Liquid Fabric Conditioner out. It did not let me down! Even the bottle smelled amazing and made my laundry room smell great too! The fabric conditioner did it's job and left my clothes soft, static free and beautifully scented. I used the product on my load of laundry last week and today the clothes still smell fresh! I would definitely recommend this product and would buy it to use on an ongoing basis.