[This review was collected as part of a promotion.] Ultra Downy April Fresh Fabric Softener is E-V-E-R-Y-T-H-I-N-G to me & my laundry routine plus more! I discovered it a few months ago while browsing the laundry isle at my local grocery store (which is always my first stop, considering my addiction) & I can honestly say it was love at first smell! But the smell is only where it begins.. Being the laundry maniac that I am, I'm very picky about what I use on my clothes & prefer to only use the best of the best & this Downy April Fresh has set my standards extremely high when compared to others. Not only does it have a fantastic smell, but it actually gives my fabrics the perfect softness that they deserve & that I have been long searching for on my long journey through "The Laundry World". I really can't stress the ULTRA part of this product because that is exactly what it is. Sometimes if I know I'm going to be using or wearing something shortly after washing (a tee shirt, bed sheets, comforter, etc.), I'll let it air dry JUST so the smell/softness will be THAT much stronger. Paired with the Tide plus Downy April Fresh & the Downy April Fresh dryer sheets, YOU CAN DO NO WRONG! Do the right thing for you & your clothes & make this product a must have in your laundry doing process!! You won't be sorry.

[This review was collected as part of a promotion.] Long long ago, I had a Downy ball and I'd use fabric softner. I think what changed for me, is that I went to college. And when you're broke? You spend your money on the detergent and dryer sheets. You don't think about buying the softner or any of the middle step stuff. Even if it was as simple as dropping the ball into the washer. So many years later in my professional life, it still wasn't a thought of mine. Sure, I wasn't a college kid anymore. Sure, I had the money for it. But if I wasn't using it for the longest time, why should I go back? My clothes feel fine, they smell decent after washing them? Its just unnecessary... ...I WAS WRONG! I love to shop at Goodwill and other thrift stores. And sometimes, there are things that just as much as you clean them, they just don't feel or smell right. Enter in the cutest elephant that you'd ever seen. He was well loved, and his blue stuffed corduroy body was well loved and appreciated. He still was fluffy, but there was something about him that wasn't quite right. Something didn't smell fresh after three trips through the laundry. And if I'm going to treasure this guy as much as the person before me? I want to make sure that I'm not smelling their funk. So I waved goodbye to my blue friend and set him gently in the washer holding onto a Downy ball filled with the April Fresh product. 30 minutes and a dryer cycle later? My little buddy was fresher than fresh! I used it later that week with my gym clothes. I'm used to my gym clothes being funky because I'll live out of a suitcase with some Febreeze as my only cure. Now? I want to see if I can convince the TSA that a Downy Ball filled with softner is an acceptable 2 oz carry on. Thank you Downy! You've made my blue friend brighter smelling and kept my wife happy with my gym clothes!

[This review was collected as part of a promotion.] I really enojo y using downy and this product is by far the best I’ve tried . The fragrance is nice and not overpowering. My clothes hold the fragrance from wash to wash which is something that I enjoy and they feel a bit softer than before I started using it.

I have been using Downy for as long as I can remember. My mom used Downy to wash our clothes when we were younger and now I use it to wash my families clothes. I always use Downy when I wash because it leaves my clothing soft and static free with a lovely fresh scent. I do not do a load a laundry without it!

I received this product complementary from Influenster for review purposes. I usually do not buy liquid softener because I consider it cost more than regular softener sheets. I am happy that I got the opportunity in trying Downy because I loved it. The scent is amazing and leave my clothes soft and with an amazing scent for days. I recommend Downy. It is amazing

[This review was collected as part of a promotion.] I got the small bottle to check out the Spring April however I had to put the bottle outside cause the smell was getting to me. it smells horrible. I wouldn't recommend for my friends to get it however they may like it. its outside my door so I don't get sick like a dog.

Influenster sent me a sample of this product complimentary for testing purposes, and I gotta say that I am in love with the scent, and how soft it leaves my clothes! I tested this product on all my families' school and work uniforms, and they all agreed that we should get a big bottle, We've used Downy before but not in this scent. Again, Influenster sent me this product free for testing purposes, and these opinions are entirely my own.

[This review was collected as part of a promotion.] When I first opened the bottle, I was not too excited about the scent- it was strong and very floral- but I was pleasantly surprised with the results! The first load I did was towels that I hung on our clothes lines. Normally my kids hate this, they say it makes the towels "crunchy". The downy helped them retain their softness. I've used it for 2 more loads that I put in the dryer since then and they are so soft, but no residue that you sometimes find using softners. Also, the smell once they are dried is totally wonderful and I am hooked!

I received a complimentary sample of this Downy liquid softener from Influenster for reviewing purposes, all opinions are my own. I've been using this product for a long time and it is definitely a must have! My clothes feel super soft and smell awesome! I've never had any issue using this in my HE washer, either. Did I mention how affordable this stuff is? There's nothing I love more than that first whiff of April freshness when I crawl into bed.

I love the smell of the April fresh downy, it leaves my clothes smelling great days after washing them. Downy leaves my clothes feeling so soft after they are washed too! I would defentitly recommend this to everyone who loves their laundry to smell great. I recieved a sample of Downy April fresh in exchange of my honest review and I will be buying more!