[This review was collected as part of a promotion.] I like this I cannot believe it's not butter spread. It still has a buttery taste, it's healthier and it's easy to use and spreads great! It's rich in omega 3 ALA. made with good fat plant based oils like soybean and palm. It heart healthy certified and can be used as regular! It has less saturated fat than dairy butter. It's affordable and tasty!

[This review was collected as part of a promotion.] I'm not a fan of the packaging. It's flimsy and the plastic film shredded instead of peeling off. The product is soft and spreadable, creamy and salty. I appreciate the opportunity to try this for free and will purchase in the future.

[This review was collected as part of a promotion.] I really liked the consistency of the product I can't believe it's not butter! It has a very delicious flavor, especially if you add it to a croissant and toast it-super delicious! It doesn't have a bitter taste or strong flavor has a little bit of scent isn't my favorite but taste good.

[This review was collected as part of a promotion.] I've been trying to be more heart-conscious, so I swapped my usual dairy butter for this NutriRich version. For a spread made from plant-based oils, the texture is impressively rich and creamy. It melts beautifully on hot toast and adds a nice savory depth to steamed veggies. The nutritional profile is the real selling point for me. Getting 20% of my daily Vitamin A, D, E, and B12 in one tablespoon is a huge plus, especially since it has 70% less saturated fat than regular butter. It's a great way to keep meals GLP-1 friendly without sacrificing that “buttery” feel. Why 4 stars? While it definitely gets the job done, you can still tell it's not real dairy butter. The flavor is good, but it still lacks that specific “melt-in-your-mouth” finish that only real cream provides. However, for a healthier alternative that supports a balanced diet, it's a fantastic staple to keep in the fridge.

[This review was collected as part of a promotion.] One of the best friends I've ever used when it comes to buttery toast and also using them on bagels. I love the flavor and also the way it makes the bread look at the fact that it's easy for you to get out of the container and you're not struggling makes things a lot better.

[This review was collected as part of a promotion.] I have always enjoyed using I Can't Believe It's Not Butter. A staple in my house, we use it in many things including breads, grilled cheese, pancakes, and in recipes. While the size of this container is a bit small for the amount of butter we use, it is a perfect size for travel and camping.

[This review was collected as part of a promotion.] I can't believe it's not butter is one of my favorite butter substitutes! I used it on toast, in mashed potatoes, and for cooking and baking. It has a great flavor, spreads and melts well, and is everything you could want in a buttery spread. This is great for vegan, lactose intolerances, and anyone else who wants a non-dairy alternative to butter. It tastes pretty close to the real thing and comes in a large container that lasts well in the fridge. It's nice and spreadable, and doesn't harden or grow a film. Overall, I would recommend this!

[This review was collected as part of a promotion.] I posted a picture of the most important thing about the new Nutrition because the butter still taste AMAZING and now for everyone who is a health freak can start eating butter instead of not eating it because it has less saturated fat in it! Also certified healthy-heart food! The spread is amazing on anything! Like toast and anything else you want with it! It's easy to clean up when you want and easy to keep it out and easy to maintain in general! There are different sizes so very easy to put away in the refrigerator! You can put it anywhere because it's super easy to handle. The taste is still amazing and I will continue to use this butter because it's amazing!!!

[This review was collected as part of a promotion.] I didn’t tell my family I got this product to review. So when I went to go use it for the first time I was surprised how little was left. I ask my mom and she seem to like, she couldn’t really tell a difference from our usually butter spread. I used it to make eggs and didn’t season it with salt or pepper. The eggs tasted good and didn’t need salt at all.

[This review was collected as part of a promotion.] I've always enjoyed this as a staple in our household. You really can't tell that it's not “butter” but it cooks creak, has the same great taste as butter and great value for the price. I will always continue to buy this for our butter needs.