[This review was collected as part of a promotion.] This spread is convenient and tastes like butter. It spreads easily on toast and other breakfast foods as well as glides easily for cooking. It lasts a long time and has a lot of it in one container!

[This review was collected as part of a promotion.] I'm honestly not a big fan of I Can't Believe It's Not Butter Original Spread, but I still gave it a try. The texture was okay, but the flavor just didn't do much for me compared to real butter. It melts fine and spreads easily, so it's convenient, but the taste isn't something I'd reach for again. I'm glad I tried it, though—it might work better for people who prefer lighter spreads.

I have been using the original version for over 30 years and I can definitely taste the difference. It has an off-putting artificial after taste. I highly recommend bringing back the old version and having the “healthier” option available for those who don't mind the artificial taste.

[This review was collected as part of a promotion.] Delicious buttery spread. I HATE hard butter. I want to be able to easily spread my butter on waffles, toast, etc add into my oatmeal, rice, potatoes. This goes on so smooth, right out of the fridge. A staple in my home forever and will always be.

[This review was collected as part of a promotion.] This spread was very creamy and delicious. My picky child and husband didn't even realize it wasn't the usual butter! We will most likely not switch to this product though because I personally enjoy real butter more

[This review was collected as part of a promotion.] This is a perfect alternative to bitter abs I'm we are officially going to switch in our household. It's soy and to spreads, it tastes great, and it's easy to find at the grocery store. I highly recommend

[This review was collected as part of a promotion.] I really liked the consistency of the product I can't believe it's not butter! It has a very delicious flavor, especially if you add it to a croissant and toast it-super delicious! It doesn't have a bitter taste or strong flavor has a little bit of scent isn't my favorite but taste good.

[This review was collected as part of a promotion.] I haven't purchased ICBINB in a long time and now I don't know why! I love it! You'd never know it wasn't actually butter. It's creamy and spreads smoothly over anything. I will dedicate be purchasing it more often!

[This review was collected as part of a promotion.] One of the best friends I've ever used when it comes to buttery toast and also using them on bagels. I love the flavor and also the way it makes the bread look at the fact that it's easy for you to get out of the container and you're not struggling makes things a lot better.

[This review was collected as part of a promotion.] I used this butter to make some fudge. It was so easy to use melts great and mixes very well. Love the creamy textuer it gave my fudge. It held up so well most likely will be useing this for bow on to bake with and its good on so many foods. This will for sure be in my fridge for bow on move over old butter i have a new more relaible better butter to use.