I just love I can’t believe it’s not butter. I have been using it since I was a little child on everything from using it to make a grilled cheese or just putting it on toast. This stuff is by far the best and not overpriced.

This is our usual brand, we love it because it's cream and smooth, and really does taste as close to butter as real butter. Delicious on corn on the cob!

I hope you continue the original ICBINB because I do not like your new product. I can't find the original this past week and went back to real butter. Remember New Coke was a disaster, do like they did and continue both products.

I Can’t Believe It’s Not Butter! ® - Original Spread is wonderful! It tastes just like butter and spreads evenly. I would definitely recommend it to anyone.

[This review was collected as part of a promotion.] I have neve used I Can't Believe It's Not Butter until I received my free sample from smiley360. I liked the taste of this product. It tasted fine to me.

I purched this prduct after both my daughters suggested that I try it. WOW !!!! I should have done this sooner....the creamist, tastiest and plain done home goodness of this product shocked me.....Man It was good !!!

I have used this product for years and HATE the texture of the new recipe. .I hope you read the reviews about not liking the new recipe and do something about it.

This is an excellent creamy, smooth textured spread. There is a nice selection of flavor varieties, too. Easy to spread right out of the refrigerator and creamy texture with a great flavor and added health benefits make this a great choice.

I am a die hard butter user but i tried ICBINB at a friend's house and was pleasantly amazed. About as close to real butter taste as I have had. Guess it's time to start stocking up on some.

This is a pretty great product. It tastes just like real butter and I can see how it got its name. It is better than the other alternatives. There is nothing I would do to improve it.