[This review was collected as part of a promotion.] Dreft is the only detergent I use on my children. It smells so good and has never broken my children out in rash. It’s soft and the smell is soothing The bottle always last quite a bit too. I enjoy this soap more than anything.

[This review was collected as part of a promotion.] I used this on all of my baby’s clothes and sheets because she has very sensitive skin and allergies. This works great for us and she doesn’t get any negative reactions like when we used other products. I would recommend

I used this for the first few month after having my newborn. It worked just fine and didn't cause my daughter any irritation. It's a but pricey though and any other detergent worked just fine for my daughter as well. Also I'm not a fan of the new formula, it doesn't smell very good.

[This review was collected as part of a promotion.] This newborn detergent is great for my baby's skin. It is very delicate. Trusted by moms for over 80 years. This detergent can be used in any type of washer. This is perfect for my child's eczema skin, no irritation.

New mom here, this detergent was recommended to me for its nice baby scent! I was excited to use it but then when I opened the container there is NO baby scent!!! After reading all other reviews it seems like you have caused a great deal of displeasure in many, MANY customers (more than those you "surveyed" for new scent)! Forcing parents to buy a second product to get the same scent as before is just not a good move! As if during these COVID times we need to spend MORE money buying other products (some parents have lost jobs, had salary reductions, etc.)!!!! I will be taking my business elsewhere, just as I'm sure many parents have already done!

[This review was collected as part of a promotion.] I got this recently and absolutely love it. My whole family has very sensitive skin and many allergies, this detergent is totally amazing!! It doesn’t bother anyone ! This is not just for babies! Highly recommended

[This review was collected as part of a promotion.] I used this for all three of my babies and love it! Great smell and great on their skin! I recommended this to my family and friends because it’s so great! I just bought some for my sister and she lives it

[This review was collected as part of a promotion.] I received Dreft and it works awesome on my families clothes. It's not only safe for the babies but for the entire family. It cleans our clothes nicely and isn't scented.It's hypoallergenic for sensitive skin and has 0% added dyes or phosphates. Love Dreft for the entire family.

[This review was collected as part of a promotion.] I have a very messy 2 year old and a 3 month old. I was amazed at how well it removed all the stains on their clothes. Their clothes smelt to good I kept my baby near my nose. Definitely recommend this detergent to moms

[This review was collected as part of a promotion.] I started using the dreft stage 1 liquid newborn detergent for my daughter who has sensitive skin and we love it. It gets her clothes pretty clean and doesn't make her break out. I do wish it smelled good though.