[This review was collected as part of a promotion.] The no-flip squeeze bottle was very intriguing. It is so much easier and more convenient to use than the regular bottle or the foaming bottle. You don't even have to squeeze very hard. A little goes a really long way. The scent is actually very nice too. It really is a refreshing smell. The best part about the bottle is that it doesn't leak. It is completely mess-free.

[This review was collected as part of a promotion.] I absolutely love dawn dish liquid! It is the best when it comes to grease! Anyway this is a new bottle design which makes life easier. We all know how difficult it is to get that last bit of dawn out of the bottle, now you don't have to squeeze until your knuckles turn white! It comes right out! And for those of you wondering; I did not have a problem with the bottle leaking either. I will forever buy these newly designed bottles they made my life easier.

[This review was collected as part of a promotion.] I never realized how much better could an upside down dish soap bottle be! It’s so much easier and faster than having to flip the normal bottle and it doesn’t spill or make any messes. And when it’s getting low, it comes right off instead of having to wait until it falls down

[This review was collected as part of a promotion.] I love this bottle. I only use Dawn Dish liquid anyway so I wanted to try this. The smell is fantastic. I was worried with it being an upside down thing and no lid that it would leak but I have been pleasantly surprised, it's not leaked at all. My regular bottle of dish soap is messier. I have problems with strength in my hands sometimes and this bottle was truly easy to squeeze. I'm very impressed and will definitely continue to use.

[This review was collected as part of a promotion.] Do yourself a favor and get one of these dawn ez squeeze bottles. I can't understand why this wasn't invented sooner! It's the same great quality Dawn in a more user friendly and clean package that doesn't leave behind soapy mess!

Jan 2025 Dawn Platinum Fresh Rain: This dish soap has a very bad and strong smell. Very intense like harsh laundry soap, and hard to rinse off, too. Contradicts Dawn's advertisements where you use less water with Dawn, on the contrary, I've never used this much water to remove that intense off the smell. Not sure how Dawn's testing labs did not identify this smell as a problem. We'll go back to Dawn original.

[This review was collected as part of a promotion.] I love dawn dish soap but I seriously hate the cap to it. With the new bottle design I love it. Definitely recommend getting this designed bottle instead of the one with the cap! I was expecting it to leak but it hasn’t!

[This review was collected as part of a promotion.] Dawn is my #1 go to for cleaning stuck on dishes! I’m able to let my dishes soak with a little Dawn and it’s go to go! I’m able to wipe most of the mess out with a sponge, without having to scrub like a crazy person. Always affordable.

Dawn dish soap use to be the best but you all have done something different to it! It does not stay as soapy during an entire wash and is not cutting the grease like it use to. You had a good product but something has definitely changed about your product!

[This review was collected as part of a promotion.] I'm usually not big on "convenience" items, but this one just makes so much sense. The cap design is perfect. There's nothing to flip up or open or even turn over, you just pick it up and squeeze to dispense. Store it with the cap/opening down, and it does not drip. Seriously, not a single drop. There's not even residue from dispensing it that gets left on the aperture and then gets gummy or transfers to surfaces. I'm halfway through the bottle now and I am sold. Hoping they'll make it in a slightly larger container soon. And it's Dawn, so the soap works great and can handle any and all dirty, greasy dishes my family can come up with.