I used to really love these but since buying them in bulk from Sam's, each bottle is really a hit or miss. Some tastes absolutely wonderful while others tastes absolutely horrid. The ones that are horrid has a taste and smell that is similar to like animal gelatin that hasn't been purified yet. It also sometimes have chunks in them. I've contacted Fairlife before about this but all they did was send me some coupons. I thought on the box it was a money back guaranteed -- not money back guaranteed in coupon form (only five coupons at 55 cents off big jug of their regular or chocolate milk, too)! I ended up getting a couple cases and both cases were like this. I used to really enjoy the Fairlife Nutrition Plan protein shakes but I'm going back to their Core as a treat only and sticking to my powdered protein make-it-yourself kind of shake.

I bought a case from Sam's Club 06/27/2020 because of this product's great reviews, and I was excited to try my first bottle this morning . It was disgusting. I started to gag with the first swallow. The taste and smell is very strange, I hope that Sam's will let me return. I am going back to Slim Fast with 20 gr of protein.

I've tried many protein drinks and this is the best I've ever had. It tastes like drinking a chocolate milkshake. I have purchased numerous cases of this and will continue in the future. Its great as a source of nutrition providing 30g of protein and only 150 calories.

Trying to find nutritious protein shakes for the kids and this was attempt #5 and the only ones they loved. They beg for it! My 8 year old loves this in between meals when she’s feeling hungry! 13 and 14 year old like them too! Keep them stocked now.

Hi everyone! I have been a Premier protein customer for some time and out of pure curiosity I tried a case of Fair Life chocolate instead and I was blown away by how good it tasted!! Now even my wife drinks it every day!! I highly recommend you to give it a try!!

We have bought this in the past and loved it! We recently bought 4 cases because we loved it so well and they taste like perfume/chemical. We’re not sure what has happened but if they changed the formula they should go back! Trying to power through these 4 cases…

Not sure what is going on but the last 2 cases I bought taste horrible. Can’t even get through the first sip. Almost a mint or cinnamon spice taste. I’ve contacted the company to report and suggest everyone that has the same issue to report it as well. Hopefully they can figure out why there have been several bad reviews about the taste in the last 2 weeks.

The good: No added sugar with plenty of protein. The "bad" (but not really): The Chocolate taste is not as strong as I would prefer. Like the strawberry version it brings back childhood memories of trying to stretch out the syrup for just a bit longer when making chocolate milk. That being said it is not bad. Just not "Yoo-hoo" level.

Best low carb protein shake for anyone on keto. My grandma and I have tried many different protein shakes but this one takes the cake. Fairlife and premier are our favorite, but Fairlife is definitely the best value. The other reviews are right it tastes a lot like chocolate milk without the guilt! If you are hesitant, don’t be! I had chunks in the premier coffee drink it really killed my vibe, but Fairlife has not given me that issue so far and I am very pleased with the quality and quantity of the product. It’s the best!

My dietician recommended I use the nutrition plan as a means of increasing my protein and help me feel more full. I do like the chocolate, but I would really like a strawberry flavor. My daughter-in-law drinks the strawberry core power, which I tried. Being diabetic, the nutrition plan is better for me. I also drink the milk.