Strong but mild enough to not irritate skin.

Gentle enough for my family with sensitive skin. Love that it's an eco friendly product!

Family members with skin allergies may find this helpful.

I love that this laundry detergent is not overly scented, and my sensitive skin can tolerate it. Would highly recommend it!

I like the fact that you can get more loads out of this brand of laundry detergent. I find that if I'm comparing to the members mark lavender one. I like members mark better my clothes seem cleaner but overall they both work well.

This is the only detergent I buy. I have allergies and I don't have a reaction when using this detergent.

I love this detergent, however the bottle is SO heavy! They need to put a spout on it so I can leave it on the shelf.

I absolutely love this laundry detergent. I have a little with eczema, ECO’s is sensitive skin friendly and cleans our clothes well.

The only laundry soap used in my household. It is concentrated and a little goes a long way. She lavender fragrance is especially nice.

Love the detergent. Sorry it is not in stores anymore. Had to have it shipped and 1/3 of it was poured out.