[This review was collected as part of a promotion.] My daughters have been complaining about their quilts and throws getting scratchy. I've been thinking about picking up some fabric softener and decided to give snuggle a try. I like the blue sparkle name and that it states it will give long lasting softness.

[This review was collected as part of a promotion.] While the container may not be the flashiest on the shelves, the blue presents a calming feel. This is furthered by the branding of Snuggle and the bear. The smell is fantastic and fulfills the needs of the product.

If you want a good, long lasting fabric softener, look no further! This fabric softener leaves your clothes smelling like they just came out of the dryer for weeks! I pair it with Tode detergent and the same scent snuggle dryer sheets! Leaves clothes feeling super soft too.

[This review was collected as part of a promotion.] I've been using snuggle for years. I've never been disappointed in their products. You definitely don't need to use a lot because the scent goes a long way. The scent isn't too overpowering. It's very light and crisp.

[This review was collected as part of a promotion.] While I have used Snuggle products for many years, I have never tried the Blue Sparkle fabric softener. When I opened the bottle I was quite pleased with the scent. It was pleasant without being overwhelming. After washing a load of laundry, I was happy with the lingering scent on my clothes and everything felt softer than a load done without Snuggle. The package size is perfect for me as it is big enough to last for weeks and not so big that it is difficult to lift. Overall I am very pleased with this product and will buy again in the future.

Ahhh the smell of Snuggle. When I was younger and started buying my own laundry supplies, I of course, had to buy the fabric softener with the cute, snuggly bear on it! I remember the commercials of him landing in a basket of folded towels and being oh, so cute! Snuggle Blue Sparkle smells so, so good- it smells clean & fresh. It makes clothes so soft, and blankets, you definitely just want to snuggle up with them! Over the years I have tried other brands if there was a sale I couldn't pass up, or if I was at someone's house, but either the smells were too strong, or they just weren't as soft. I will forever be a Snuggle girl!

[This review was collected as part of a promotion.] The scent is just wonderful! It is not overpowering like some other fabric softeners. It also lasts! It doesn't just fade away once your clothes are dry and hung up, you can go in your closet a few days later and it smells amazing!

[This review was collected as part of a promotion.] The scent of Snuggle Blue Sparkle is absolutely amazing. It is strong but not overpowering, clean but not like chemicals, and fresh but not overwhelming. It lasts a long time. My laundry came out soft, static-free, and smelling great!

[This review was collected as part of a promotion.] I like the scent of this fabric softener which smells great when first put out in the laundry and the smell lingers on the clothes after come out of the dryer! The smell is not overbearing and a little goes a long way. My clothes not only smell good but they are soft and less wrinkled. I appreciate that it can be used in high efficiency washers.

[This review was collected as part of a promotion.] Snuggle Blue Sparkle Fabric Softener is one of my favorites. The scent is light and fresh rather than flowery like many other laundry products. The smell is not overwhelming and leaves clothes smelling fresh even after they have been dried. This fabric softener will be a regular part of my laundry routine.