This bacon is the best I have EVER had! It was thick and fried up very nicely, just right for a biscuit. The flavor was magnificent! I had friends in Europe who spoke of their bacon and I knew it was different. I didn’t know it would change my preference for bacon forever. When I went back to get some more from the store, I could t find it and was soooo disappointed! I do hope this wasn’t a one-timer but will be a regular offering for Sam’s Club.

The best bacon hands down. Our daughter is an autistic person. One of the only foods she will eat is bacon. This bacon is lean, nice big pieces, and priced very reasonably. We use for our family breakfast, sandwiches, and my daughter’s lunch box when requested. I saw this bacon recommended on a Facebook reel of a 90 year old Englishman who cooks a lot. He put this style of bacon on his BLT. Love it and will definitely be buying this forever.

This should be labeled ham, literally. This has no taste compared to classic bacon. If you want something that's similar to ham buy this. If you want bacon go buy the conventional stuff. Is it good? Mediocre. Not terrible, but definitely not bacon either.

To all those on here saying it's not bacon, it's ham. No, it isn't. It's EUROPEAN bacon. It states right there in the package. It isn't your American fat fest belly pork bacon. So, it's going to be different. It is NOT like English bacon. Getting that out there, since this is the reason I purchased this. It has minimal fat, so your bacon won't be sat in an ocean of bacon grease while cooking. Add a little EVOO to the pan, and you've got yourself a nice rasher of good, EUROPEAN bacon. It tastes quite nice. It doesn't have the smoke additive that you're all used to in the States. But it is a good bacon, nonetheless. It went great in a BLT, also cooked it with my full English (IYKYK) It is a little pricey, but if you want less fat and more meat, then try this product. 10/10 Now, @Sams: get some English or Danish bacon in stock, and see how fast it flies off the shelf.

This product can't be beat Awesome

A little salty but really good

Awesome taste, very different from regular bacon

If you are watching Brit tv and crave a full english this is for you.

Tasty, not oily, perfect texture

Very flavorful, more substantial and less fatty than regular bacon.