If you want light, add water and dilute it; if you want balsamic flavor, add balsamic vinegar, etc. Note that on the original, real sugar is used, but on the light, high fructose corn syrup is added. I'm more of a traditionalist and prefer the real thing.

I've used Hellmann's Mayo growing up so, of course, when I got married - I continued to use it. Now my children are grown and my grandchildren are almost grown and I'm still using Hellmann's - there just isn't another Mayonainse that tastes like Hellmans........absolutely the best - especially with a Beefsteak Tomato on white bread - YUM!

I am a 3rd generation "We only use Hellmans" family member, from a huge family of cooks. Our exlusive mayo does NOT taste the same. Nothing we make with it tastes the same, and we can all tell. What happened? This change-you're clearly not admitting-is NOT for the better. Please bring back your original recipe. We're already testing other brands. This new and not improved version will never do.

When I make a sandwich it just isn't my sandwich until I put Hellmann's Real Mayonnaise on it, or my burgers, any type of sandwich, it just completes the meal. It is so rich and creamy, no tart taste. Hellmann's spreads so easy and is a great added ingredient for all your recipes, I even make a cake that has mayonnaise in it. Hellmann's just makes my families day complete!

Recently found out from a friend that their doctor recommended it, because they were diagnosed with diabetes.  It doesn't have sugar, like a lot of of "dressing" types do.  So, that is now my best reason to recommend it for a healthier choice.  I personally happen to like the taste and texture of it. Grew up with it and have tried others over the years, but they are never the same.  This also happens to cook better, when using it in recipes. I've heard you can bake with it too, but I haven't tried any recipes with it, yet.

[This review was collected as part of a promotion.] Hellmanns is great & the new look makes it that much better. I really love using the new squeeze bottle. It makes it so much easier when preparing meals using Hellmanns. I received these this complimentary from Influenster for testing purposes and am very impressed. #squeezemoreout @Influenster

This is the only mayo for me. My mom always had Hellmans so I thought that was what mao tasted like. Apparently not, as an adult I went off brand once and only once. Hellmans is creamy and smooth and definitely not sweet. It compliments food instead waring with the foods taste. It's Hellmans or bust for me.

[This review was collected as part of a promotion.] I grew up eating Hellmans mayo! My Mom never used anything else. I use it for anything needing mayo. it's fresh tasting and delicious. I even use it for grilled sandwiches instead of butter. yummy!

I have been a loyal fan of Hellman's Mayonnaise for 75 years .... UNTIL NOW! Several stores I went to were sold out of what I usually buy in the large jar ( 30 ounces ), so I bought the squeeze bottle for the first time in my life. YUCK! I'll never do THAT again! First of all, I cannot "measure out" my typical number of tablespoon-fulls to mix up tuna fish and secondly, the product seemed "RUNNY" compared to the consistency I have known for the past 75 years. Not happy with it, and of course, it cost more than I paid last time a few months ago, too.

[This review was collected as part of a promotion.] I was so glad that I was given this wonderful Hellmann's Mayonnaise, my children loved the taste and texture. It glides on the bread so smooth, and it's so light and tasty and not overwhelming. I loved it so much that I decided to buy it in bulk to ensure it stayed in our household.