This def caught my and my kids eye but that’s pretty much all it did the flavor was bland and the kids said it felt like it wouldn’t come off there teeth

This is our supply of what we use in our house hold from crest to oral b they came highly recommended from our dentist. And it hasnt change in 12 years. It works well for us so we will stick to our normal.

Have tried many kids toothpastes and kiddos always request this one, easy to use, great texture, can smell clean breath after use. Definitely value for your money, and kiddos love the scent and flavor

We love this basic, sweeter toothpaste for out kids. We tried fruity kinds and they give a gross after smell. Not a fan! These keep our kids breath clean, and cleans their teeth well.

Look, I'm grown. I'm a whole adult, and this is my daily toothpaste. I don't enjoy the bitter flavor of mint toothpastes, and this delivers a light bubblegum/fruit type flavor. My dentist encouraged it, because all brushing is good brushing!

I recently switched my frighten from training toothpaste to regular toothpaste and I couldn’t be happier! SHE LOVES THIS KIND! Her breath is so fresh and clean and she doesn’t mind the taste!

This toothpaste tastes very good and is great for kids. It tastes really good and prevents cavities for children. It smells great and children want to brush their teeth!

As a kid growing up I used this toothpaste all the time and sometimes still use it! It’s so fun and appealing to the eye. It also has a nice scent so that it leaves your breath smelling fresh and clean!

Both my children used this toothpaste when they were younger. Great starter toothpaste before the harsher adult ones. Both my children enjoyed using it.

My kids have no problem brushing their teeth with Crest Kids toothpaste. They never complain about the taste or texture. The packaging is cute and it’s effective in cleaning their teeth. Great value for the protection it provides.