[This review was collected as part of a promotion.] I have incredibly picky kids when it comes to toothpaste, my little critics LOVED the taste!! We normally stick to mint, it's truly what they prefer but they gave this a chance and were impressed!! Thanks Oral-B!!

We got the watermelon flavor for our kids, and they absolutely love it! It’s flavor was so good, and you could smell it as soon as you opened the cap! The fact that it has cavity protection, and fluoride is a huge win in my book, since a lot of children’s toothpastes are just for basic cleaning.

[This review was collected as part of a promotion.] My daughter just loves the taste of this toothpaste and that is has sparkles! She is 8 and loves everything pink and sparkles- now her teeth will also sparkle! She now reminds me when it's time to brush her teeth :)

[This review was collected as part of a promotion.] My daughter loved this toothpaste. I am so happy that i received this product free from crest just for a honest review. She loves that there is not a mint taste. She absolutely hates mint. But the bubble gum flavor she is in love with. I may have to hide it from her to make sure shes not taking little tastes from the tube.

[This review was collected as part of a promotion.] I received this as a freebie from Crest and my kids think it is awesome. I tried it out myself and prefer it over my own "adult" toothpaste. We like the taste and it doesn't leave an overpowering taste in your mouth.

[This review was collected as part of a promotion.] Recently we were sent a package including an Oral-B Finding Dory Rechargable Toothbrush, along with some refills. Included in the package was a 4.2 ounce tube of Crest Kids toothpaste. This toothpaste helps fight cavities, and is gentle on tooth enamel. While we are very pleased with the overall product and its qualities, my daughter was not a fan of the bubblegum flavor.

[This review was collected as part of a promotion.] My 4 year old daughter is just graduating from the training toothpaste (safe to swallow) to big girl toothpaste and this came just at the perfect time. I use about half the recommended amount because she did not like the tingly feeling, so it's something she'll have to ease into. This is much better than the full on mint toothpaste (that she can't handle at all) but not so sweet like the training toothpaste so she gets that reminder that she can't swallow it. I received the product for free from Crest in exchange for my unbiased review.

[This review was collected as part of a promotion.] I recieved the kid's Crest bubblegum flavored toothpaste free in return for my honest opinion. So here it is! The tube is much larger than I was expectibg. Many times the kids toothpaste come in smaller packages and I seem to be buying more every couple weeks, so I was pleased to see the size. My 6 year old son was able to dispense it easily onto his Oral-B toothbrush. It has a gel like consistancy, but is firm enough to stay on the brush as he moves it around. The bubblegum flavor was a big hit with him. He doesn't like the minty flavors, says "they are too spicy" for him. His teeth were clean and breath was bubblegum fresh! My son approves and so do I! Will definitely buy it again.

The Crest Kid's Crest Cavity Protection Sparkle Fun Toothpaste is terrific! It gets kids excited to brush there teeth! It doesn't have any "spice" or "burning" that can hurt their gums. It is sparkly and fun! I would totally recommend this product to anyone who has kids that don't like brushing their teeth or who have kids that's gums who are sensitive to spice.

Crest Kids Cavity Protection Toothpaste (Sparkle Fun) is a popular choice for children, offering fluoride-based cavity protection with a mild, bubblegum flavor that kids enjoy. It has gentle formula and fun sparkles (made from safe, natural ingredients.