We're really sorry that you're unhappy with the scent of your Dawn Platinum Vibrant Fresh, and we appreciate you taking the time to share your thoughts. Our team does a lot of research/testing when we design our products to make sure that we're creating scents that we hope our consumers will love, so it's disappointing to learn that this doesn't seem to be the case here, and we're glad you reached out. Please know that we truly value your loyalty, and we'll be sure to share your comments on this with the rest of our Dawn Team. Consumer feedback is vital in helping us improve our products, and it’s also instrumental in guiding the Dawn Team as they continue to work on future innovations. Your satisfaction is important to us, and if possible, we would love to hear more about your experience and assist you further from here. Please give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help!

Thanks for sharing your feedback on Dawn Platinum Dishwashing Liquid in the Refreshing Rain scent. We're sorry to learn that its scent was so upsetting to you. Please know our manufacturing team does many quality checks to ensure Dawn performs at its very best, and with a scent that's pleasing to our consumers. We'd love to help you with this while also gathering a little more information to share with our Quality Assurance Team. When you have some time, would you mind calling us at (800) 725-3296?

Your 15 years of loyalty means the world to us, so we're sad to read your review, and will be sure to share this feedback with our Dawn Team. While we don't have current plans to go back to the previous scent, we think you might enjoy Dawn Platinum in either Wild Jasmine or Clean Lemon scent. We also offer Dawn Free & Clear Unscented. Kindly give us a call at (800) 725-3296, and we'll be happy to help you get a bottle!

Your long-time loyalty means a lot to us, Eddie, and we're very sorry to hear about your experience with our Fresh Rain scent. Quality and safety have always been at the forefront of everything we do, and while scent preferences will always vary from person to person, we would not expect you to have this reaction when using it as directed. This is because all of our products go through extensive testing to ensure safety with proper use. Your wellbeing means a lot to us, and we hope that you're feeling better. While you most likely did so already, please discontinue using the Dishwashing Soap to avoid any further irritation. This isn't something we take lightly, so we'd like to make a report to our Quality and Safety Team, make sure your voice is heard about the change, and try our best to make things right. Please give us a call (800) 725-3296.