[This review was collected as part of a promotion.] Great product! Would replace my old Colgate toothpaste with this. Will buy again!

[This review was collected as part of a promotion.] I really liked using this toothpaste. I felt like my teeth were nice and clean and brighter.

[This review was collected as part of a promotion.] This toothpaste is absolutely amazing! Taste isn't to strong! Does seem to have whitening power.

[This review was collected as part of a promotion.] I use this toothpaste daily. It has made an amazing difference. Love, love it!!

[This review was collected as part of a promotion.] Love it! I use Colgate Total as well and this compliments it well.

[This review was collected as part of a promotion.] I use this product every day. It tastes great and leaves my mouth feeling clean and fresh.

The flavor provides freshness with outstanding effectiveness. The whitening power works well and has a smooth texture without any grittiness.

[This review was collected as part of a promotion.] Great taste, left my mouth and teeth feeling super fresh. Teeth were bright and white.

[This review was collected as part of a promotion.] The Colgate Optic white advanced toothpaste Whiten the deepest than most in one brushing

Great texture and taste for a whitening toothpaste! Keeps my breath fresh and helps maintain my smile for glowing pictures! Definitely a must have!