Please adjust the spoon fulls needed for the brew you prefer. I spit it out at 2 spoon fulls. Tried 1 spoon full, still strong for me. Went to a half plus spoon full, and wonderful! Hope this helps.

You can't go wrong buying Tasters Choice! My go to coffee when I'm in a hurry. One huge jar! I can't wait to try it for iced coffee. My added tip, make coffee cubes so your drink isn't diluted!

I don't drink coffee, so I couldn't say. I buy this for my 92-year-old dear friend who lives in assisted living. She is able to make coffee for herself, and she says it tastes good.

My husband loves this coffee! He prefers this brand of instant over all the others he has tried. I'm not a big coffee drinker, but I like this brand if I decide to drink a cup. Pretty good price on this brand at Sam's too.

This is my husband's favorite coffee. But we bought 2 of these & the expiration dates are both 10/23/23. Thats a lot of coffee for 1 person to use in 7 months!

For those tired of the folderol of brewing with coffee beans every morning, Tasters Choice is the brand to try for the convenience of instant coffee. Closest to fresh brewed I've found.

Great Taste and I like how you can control how strong you want it to be. The bottle is a nice design, easy to hold. The lid seals very tight as it has a plastic grip underneath.

I have drank testers choice coffee for at least 30+ years and I wouldn't have any other coffee to drink. I have tried drip coffee and several other instant coffees and none can compare with tasters choice.

I drink black coffee. I purchased this to compare to other coffees. This is the worst out of all of them I've purchased. Maybe it would be tastier for those who add sweeteners. Nice packaging though.

Keep these in stock. Shhh, don't recomend to your friends since so hard to find anywhere for reasonable cost, and this is the best and smoothest coffee.