[This review was collected as part of a promotion.] We recently bought the LG OLED 77” TV and got it setup today. WOW, what a stunning picture, those deep blacks and vibrant colors. Just a few hours enjoying it, but it really brings everything weI’ve watched to life. This is our second LD OLED and we are extremely happy with the purchases. There just might be a third LG OLED in our future.

[This review was collected as part of a promotion.] I have been wanting one of these TVs for several year and finally decided to get one and it has definitely been worth the wait! I can’t even describe in words just how better the picture looks on this OLED. Everything runs incredibly fast and smooth. I highly recommend this TV to anyone!

[This review was collected as part of a promotion.] No TV is perfect, however for the money you are spending, I would assume better integration of the AI features as well as better overall OS features and customizability. However, picture is great and like any OLED the blacks and contrast are spectacular. If you can get this TV on a deal such as I have then you will have no real complaints (even though its on a deal, still very expensive). Oh and you should expect to get a sound system or sound bar if you are getting this TV, built in speakers not great.

[This review was collected as part of a promotion.] I recently upgraded to the LG C5 77” OLED, and it has completely transformed my home entertainment experience. The picture quality is nothing short of breathtaking. The OLED panel delivers perfect blacks, vibrant colors, and incredible contrast that makes every movie, show, and game look cinematic. HDR performance is especially impressive — highlights pop without blowing out, and dark scenes retain rich detail. The AI-enhanced processing is fast and smooth, automatically optimizing picture and sound based on what you’re watching. Motion handling is excellent, making sports and action scenes fluid and crisp. For gaming, the low input lag and 4K 120Hz support make this TV a dream; everything feels responsive and visually stunning on such a large screen. The design is sleek and premium, with thin bezels that make the 77” screen feel even more immersive. webOS is intuitive and responsive, with all major apps available and easy to navigate. Overall, the LG C5 77” is a masterpiece. Whether you’re a movie buff, a gamer, or just want the best picture quality available, this TV delivers on every front. Worth every penny and highly recommended!

[This review was collected as part of a promotion.] I’ve never bought a new tv for myself, this year i decided to get a new tv and i loot for the absolute best tv out there. This has to be it! The true blacks and the clear picture! My wife loves the remote and AI built in!

[This review was collected as part of a promotion.] The 77" LG C5 OLED is an outstanding television for anyone seeking top-tier picture quality. Its combination of next-gen OLED technology, excellent gaming performance, and sleek design makes it one of the best TVs you can buy in its class.

[This review was collected as part of a promotion.] this beauty, and it was stunning out of the box. I just can’t get over how crisp and beautiful the picture is under any type of lighting. I also have to say the OS upgrade is huge!! The menus are more user friendly and everything including downloads move at light speed. I cannot bribe the tv I just got at this price. Don’t miss the current deal LG is running as it cannot be beat!!

[This review was collected as part of a promotion.] The TV is amazing. 77 inches is the perfect size, and the color and blacks are amazing in a dark room. I always trust LG TVs, and this one proves that to be a smart strategy. Would definitely recommend.

[This review was collected as part of a promotion.] If you are looking for the ultimate centerpiece for your home theater, the LG OLED77C5PUA is effectively the "gold standard" TV of 2025. Succeeding the wildly popular C4, the C5 doesn’t reinvent the wheel—it polishes it to a blinding shine. I have spent two weeks with the 77-inch C5, throwing everything from 4K Blu-rays to high-frame-rate PC games at it. Here is why this TV is an absolute beast. 1. Picture Quality: Intelligence Meets Intensity The headline feature this year is the new α9 AI Processor Gen8. LG talks a lot about "AI" in their marketing, but this year you can actually see it working. Brightness: While the C5 doesn't have the Micro Lens Array (MLA) tech reserved for the pricier G5, it is noticeably brighter than last year's C4. The "Brightness Booster" tech pushes highlights—explosions, streetlights, stars—with an intensity that makes HDR content pop off the screen. SDR Performance: This is the sleeper hit feature. The C5 takes standard content (like older TV shows or 1080p streams) and revitalizes it. The upscaling is cleaner, sharper, and brighter without looking artificial. Color & Contrast: You get the infinite contrast OLED is famous for. Blacks are inky and perfect. Colors are rich but natural. 2. Gaming: The Best Just Got Better If you are a gamer, stop looking. You have found your TV. The 77-inch canvas is immersive enough to replace a multi-monitor setup. 144Hz Refresh Rate: PC gamers can push frame rates up to 144Hz for buttery smooth motion. VRR & ALLM: With full support for NVIDIA G-Sync and AMD FreeSync Premium, screen tearing is nonexistent. Game Optimizer: The dashboard puts critical settings (black stabilizer, genre presets) one click away. Input lag is virtually undetectable. 3. Design & Usability The "C" series aesthetic remains undefeated. The panel is razor-thin—thinner than your smartphone—and the 77-inch model sits on a sturdy, premium stand (though it begs to be wall-mounted). webOS 25: The new operating system is snappier than ever. The "AI Concierge" actually learns what you like rather than just pushing random ads. Navigating between Netflix, GeForce Now, and HDMI inputs feels instant. 4. The "Wow" Factor There is something visceral about a 77-inch OLED. It fills your peripheral vision. Watching Dune: Part Two or playing Cyberpunk 2077 on this screen isn't just "watching TV"—it’s an event. The sheer scale combined with the pixel-perfect contrast creates a 3D-like depth that LED TVs still can't quite replicate. Any Downsides? Sound: The built-in 2.2 channel audio is surprisingly decent with clear dialogue, but if you are spending this much on a visual masterpiece, do yourself a favor and buy a Dolby Atmos soundbar. The TV deserves it. Glass Reflection: Like all glossy OLEDs, you’ll want to control the lighting in your room. It handles reflections better than the C3 or C4, but direct sunlight is still the enemy. Final Thoughts The LG OLED77C5PUA is a triumph.[1] It sits in that perfect sweet spot: significantly better than entry-level OLEDs, but much more affordable than the flagship G5 Gallery Series. If you want a TV that will make your jaw drop every time you turn it on for the next 5 years, this is the one. Pros: Stunning HDR brightness and contrast Class-leading gaming features (144Hz, 0.1ms response)[1] New Alpha 9 Gen 8 processor makes everything look 4K[2] Gorgeous, ultra-thin design[3]

[This review was collected as part of a promotion.] I’ve never seen such a clear, lifelike, cinematic picture on a TV. Super easy to mount and connect to my streamer and gaming system. UI is easy to use and fast. It integrated really easily with my Sonos soundbar so I can use my streaming box remote to control the volume. I’m prone to buyer’s remorse, but not with this TV. I’m blown away by how good it looks.