[This review was collected as part of a promotion.] Purchased the 77' C5 LG OLED for my home. It is the best television i have owned. It has great color, great sound. The AI features help so anyone can get a good picture and sound without having to calibrate. It has enough hdmi ports to allow you you to be able to add a number of devices.

[This review was collected as part of a promotion.] I just replaced a 65 inch LG OLED with this beauty, and it was stunning out of the box. I just can't get over how crisp and beautiful the picture is under any type of lighting. I also have to say the OS upgrade is huge!! The menus are more user friendly and everything including downloads move at light speed. I cannot bribe the tv I just got at this price. Don't miss the current deal LG is running as it cannot be beat!!

[This review was collected as part of a promotion.] I already owned a 55inch LG OLED purchased earlier in 2025 for my bedroom, so it was a no-brainer to grab the 77inch for the lounge room when it went on sale for Black Friday! I couldn't be happier, the colours are beautiful, the blacks are perfect. LG crushing the OLED game as always!

[This review was collected as part of a promotion.] This is an outstanding TV in virtually every way; outstanding picture quality (as expected from an OLED panel), and typical LG ease of use in most respects. The TV is bright, colors are vivid, and the contrast is excellent. The performance of the TV made quite the cinematic experience, and true 4k resolution also helps in creating that. Remote control is simple to use. The sound quality is also very good, best that I have seen in a tv without any external speakers. There are enough connectivity options, though I only use the HDMI2 for ARC connection to my AVR.

[This review was collected as part of a promotion.] I just got done setting up my new 77C5 and I can't believe the picture. This TV adds a new dimension to watching football. Even mirroring my phone to the TV, the picture looks good. I was a little worried about the remote control, but it was pretty easy to pick up. Overall, I'm very satisfied with my purchase.

[This review was collected as part of a promotion.] Purchased the 77" C5 after upgrading from a QLED, and it has completely exceeded my expectations. This is easily one of the best OLED TVs on the market. The colors are vibrant, the blacks are incredibly deep, and the 4K picture quality is stunning. Our room gets plenty of light, yet the TV's brightness and contrast remain crisp with virtually no reflections. Even the built-in speakers deliver an impressive, theater-like audio experience right at home. Highly recommended.

[This review was collected as part of a promotion.] I am upgrading TV's for the first time in a decade. The difference in technology and picture clarity is night and day from the television I had. We went OLED bc we our family room is in a north facing room and gets hit with a ton of sunlight. The OLED helps reduce the glare drastically. Through the Black Friday deal, we also got a soundbar half off which helps improve the sound quality. I would recommend adding that to your purchase as it is needed. Overall very happy with our purchase and confident it will last us another decade. The 120 HZ helps future proof!

[This review was collected as part of a promotion.] The LG C5 77-inch delivers a reference-quality picture that truly elevates the home viewing experience. The increase in brightness is noticeable, bringing out stunning HDR highlights and making it a viable option for well-lit rooms, while retaining those signature, perfect OLED black levels. The new Alpha processor excels at motion handling and upscaling, ensuring that both high-bitrate 4K films and standard broadcast content look sharp and clean on this massive screen. The 77-inch size provides unparalleled cinematic immersion. However, prospective buyers focused on film and media libraries should note one crucial detail: the C5 series does not support native DTS audio decoding. This requires the use of an external receiver or soundbar for media that relies on DTS soundtracks. Additionally, like any top-tier display, a careful check of panel uniformity upon setup is recommended to ensure optimal performance. Overall, this is the best balanced OLED display currently available for the serious movie enthusiast.

[This review was collected as part of a promotion.] I am so impressed with the detail I can see on this LG tv, it's a huge upgrade from my previous tv. I was in the market for a new, larger tv and wanted the best bank for my buck. This TV is very highly rated on multiple trusted sites, and I can see why. We have it mounted on the wall with a thin wall mount which was super easy. I am very happy with my purchase and highly recommend this tv if you are in the market.

[This review was collected as part of a promotion.] If you are looking for the ultimate centerpiece for your home theater, the LG OLED77C5PUA is effectively the "gold standard" TV of 2025. Succeeding the wildly popular C4, the C5 doesn't reinvent the wheel—it polishes it to a blinding shine. I have spent two weeks with the 77-inch C5, throwing everything from 4K Blu-rays to high-frame-rate PC games at it. Here is why this TV is an absolute beast. 1. Picture Quality: Intelligence Meets Intensity The headline feature this year is the new α9 AI Processor Gen8. LG talks a lot about "AI" in their marketing, but this year you can actually see it working. Brightness: While the C5 doesn't have the Micro Lens Array (MLA) tech reserved for the pricier G5, it is noticeably brighter than last year's C4. The "Brightness Booster" tech pushes highlights—explosions, streetlights, stars—with an intensity that makes HDR content pop off the screen. SDR Performance: This is the sleeper hit feature. The C5 takes standard content (like older TV shows or 1080p streams) and revitalizes it. The upscaling is cleaner, sharper, and brighter without looking artificial. Color & Contrast: You get the infinite contrast OLED is famous for. Blacks are inky and perfect. Colors are rich but natural. 2. Gaming: The Best Just Got Better If you are a gamer, stop looking. You have found your TV. The 77-inch canvas is immersive enough to replace a multi-monitor setup. 144Hz Refresh Rate: PC gamers can push frame rates up to 144Hz for buttery smooth motion. VRR & ALLM: With full support for NVIDIA G-Sync and AMD FreeSync Premium, screen tearing is nonexistent. Game Optimizer: The dashboard puts critical settings (black stabilizer, genre presets) one click away. Input lag is virtually undetectable. 3. Design & Usability The "C" series aesthetic remains undefeated. The panel is razor-thin—thinner than your smartphone—and the 77-inch model sits on a sturdy, premium stand (though it begs to be wall-mounted). webOS 25: The new operating system is snappier than ever. The "AI Concierge" actually learns what you like rather than just pushing random ads. Navigating between Netflix, GeForce Now, and HDMI inputs feels instant. 4. The "Wow" Factor There is something visceral about a 77-inch OLED. It fills your peripheral vision. Watching Dune: Part Two or playing Cyberpunk 2077 on this screen isn't just "watching TV"—it's an event. The sheer scale combined with the pixel-perfect contrast creates a 3D-like depth that LED TVs still can't quite replicate. Any Downsides? Sound: The built-in 2.2 channel audio is surprisingly decent with clear dialogue, but if you are spending this much on a visual masterpiece, do yourself a favor and buy a Dolby Atmos soundbar. The TV deserves it. Glass Reflection: Like all glossy OLEDs, you'll want to control the lighting in your room. It handles reflections better than the C3 or C4, but direct sunlight is still the enemy. Final Thoughts The LG OLED77C5PUA is a triumph.[1] It sits in that perfect sweet spot: significantly better than entry-level OLEDs, but much more affordable than the flagship G5 Gallery Series. If you want a TV that will make your jaw drop every time you turn it on for the next 5 years, this is the one. Pros: Stunning HDR brightness and contrast Class-leading gaming features (144Hz, 0.1ms response)[1] New Alpha 9 Gen 8 processor makes everything look 4K[2] Gorgeous, ultra-thin design[3]