I used to love how soft this was. Lately it seems different, in fact I thought I may have picked up the cheaper version. Nope. When I went to my cousin's in Colorado, I used her bathroom, and her toilet paper was as I remembered Ultra Soft being at home. When I asked she told me it was Charmin Ultra Soft. I don't understand why I can no longer buy this product in AZ or why it would differ from one state to another. Very disappointed and will be switching brands.

[This review was collected as part of a promotion.] If your looking for strong and better t.p out there then I recommend Charmin ultra soft. It's thicker and definitely more softer then other t.p products out there. You don't need a whole lot, a little will go a long ways.

[This review was collected as part of a promotion.] This Charmin toilet paper is the largest roll of TP I've seen. And, beyond that, one roll goes a long way because it's thick, good quality paper also. You really only need to use 1/2 the length of other toilet paper because it's so absorbent. I would definitely recommend this!

Oh Charmin, what have you done? The rolls are a whole inch more narrow. Did some executive get a great bonus for this? Well, I hate it. Now, I have to go find another product and you have been my favorite for years and years. Dagnabit anyway... Value is 2.

[This review was collected as part of a promotion.] Over all it's a nice toilet paper but it tends to leave some paper which I didn't like. But other then that it's nice and soft and works well. Just hope that they can fix it then I would but and replace the one I buy now

[This review was collected as part of a promotion.] Super soft and absorbant...only tissue I will use for my family now..you will not find any better.Large rolls that last for ever. No more changing the empty roll often..:)....//.and by the way........please don't sweeze the Charmin.....its sqeezaleablly soft..

[This review was collected as part of a promotion.] Charmin Ultra Soft may just be the longest-lasting toilet paper on the planet! I put a mega-roll in my downstairs bathroom over two weeks ago and it's still rolling -- and that's in a bathroom that usually goes through 2 double rolls per week of other brands! I also love the softness of the Charmin Ultra Soft. It's become my new favorite toilet paper!

[This review was collected as part of a promotion.] Well I must say that Charmin Ultra Soft truly is ultra soft. You really do use less sheets and it is stronger than most toilet tissues. I was very pleasantly surprised when I started using it. Charmin Ultra Soft, you have my vote!

[This review was collected as part of a promotion.] A received a pack of the mega 4 rolls from Charmin to try, test and write my honest review on it. First, let me tell you that I have never in my life purchased Charmin toilet paper before. I have always stuck to one particular brand and have re-purchased it time after time. When I received my Charmin 4 roll to try, I was very presently surprised as to how bulky the pack was. I did use the pack right away even though I still had rolls of my other toilet paper that I was still using, I was very excited to test and try the Charmin toilet paper out. When I opened the pack up, I was once more presently surprised as to how soft and thick the roll was, and when I first used the roll, WOW, it was ultra-soft on my behind. However, without getting to graphic, I did notice that at times I would have some breakage while wiping, that I did not like. The thing that I loved was that the paper was very absorbent, I required less paper usage, and that there were no toilet paper fuzzes (lint) flying around.

[This review was collected as part of a promotion.] Not only is Charmin Ultra Soft both soft & strong, the mega rolls give you more time between having to change the rolls. Other major brands say that they are soft & strong but none of them can equal Charmin.