I used to love how soft this was. Lately it seems different, in fact I thought I may have picked up the cheaper version. Nope. When I went to my cousin's in Colorado, I used her bathroom, and her toilet paper was as I remembered Ultra Soft being at home. When I asked she told me it was Charmin Ultra Soft. I don't understand why I can no longer buy this product in AZ or why it would differ from one state to another. Very disappointed and will be switching brands.

[This review was collected as part of a promotion.] I have always been partial to the Charmin Brand, but after receiving a free sample from Charmin of the Charmin Ultra Soft Mega Rolls I am sold!! It is soft and durable and you don't have to use a to. If tp on for your tush! It is a great quality toilet paper that I would recommend to anyone!

[This review was collected as part of a promotion.] I received my Charmin Ultra Soft samples from Proctor and Gamble last week and have used this product exclusively. I was doubtful the mega roll would actually allow me to use four times less product but I can attest that the claim is accurate.I also can support the claim this bathroom tissue is ultra soft. I was pleasantly surprised by not only the softness but also how absorbent this tissue was.I have told several of my friends about how impressed I was with this product.I have found an amazing new product that will be a new fixture in both my powder rooms.

[This review was collected as part of a promotion.] I found this toilet paper meeting many of the requirements I look for when purchasing TP. This product is very soft. I thought this would be a great product for anyone needing something gentle such as surgical patients and pregnancy. I also found this product to be strong and durable which I have found softness and durability to sometimes be a trade off. The only drawback to the size was fitting into the holder I have for reserve paper but if that is the only negative, I will take it.

[This review was collected as part of a promotion.] i received charmin ultra soft toilet paper for free to review i had heard about this brand before, but never tried it until now i like how soft it is to your rear and you don't need that much.glad i'm switching to charmin ultra soft!

I like your product except for the new roll size. At 1/4" less width per roll x 12 rolls = 3" wide per pkg. x how many thousands of ft. to infinity and beyond is a lot of profit for you and a lot of finger muscle retraining for the rest of the world. Are all other companies doing the same thing?

[This review was collected as part of a promotion.] I must say I was a little sceptical about changing my TP. I put one roll in each of my three bathrooms. My first use I pulled off as much TPas I would have with my old brand. Thats when I noticed a big difference. I had way to much and had to use only a third of what I pulled off. I have got to say I was extremely impressed that so little an amount could work so well. The charmin is not thin and is so super soft and felt really good on my bum. No TP curling up and getting stuck in tiny pieces where it should not be. Now I have to make sure to pull off a lot less as it is so much thicker then my other brand. Also I love it when I sneeze and am not close to a tissue I just pull a couple of sheets off and my nose is slso happy with the softness. I am now going to switch to charmin as my new TP.

[This review was collected as part of a promotion.] I wanted to try the product and compare it against quilted northern, my all time favorite, and I can't tell much different in performance, one thing per sure, charmin's fell softer to the touch( amazing) and that is the reason why we had always favored quilted. Is hard to break a loyalty, but charmin quality stands up.

[This review was collected as part of a promotion.] When it comes to toilet paper Ian a very picky person! I have certain expectations that I want the toilet paper I buy to live by! Charmin Ultra Soft is an example of some really fantastic toilet paper! I love the way that it is soft but can withstand wiping. Nothing comes through on your hands and you don't have to worry about it tearing or shredding if it gets wet! This product is definately one of my favorites!

[This review was collected as part of a promotion.] What can you say about TP? Except so many leaves you raw and irritated with little bits of paper sticking where paper should not be. Well I have to say my bum is happy and so am I. This new Charmin Ultra Soft is the best paper I have ever used. I am a Charmin lover to start with. This new Charmin is better than any of the others. The moisture barrier is wonderful! The cleaning power is beyond compare and I use half of the paper I use to use. The only complaint I have is it is so big and fluffy that it hardly fits on the toilet paper holder making it hard to start the roll. But that is a minor irritant for me but not sure others would agree. I have noticed we are not changing our rolls nearly as often as we were. Go Charmin you are even more squeezable delicious!