I read a ton of reviews about every brand and all the features of coolers and then I saw a video of a car fire and it literally burned to the ground but there was a Lifetime cooler inside the vehicle, and when they went to look, they opened up the cooler and everything inside was still good and the ice was still in there. Then I went to a picnic and friends had this very cooler and told me how much they love it. That sold me on this Lifetime cooler. Plus, it’s American made, which I just really love. I’m not camping with bears much these days, but if you are, this is a solid choice. The features of this cooler that mattered most to me are the ice retention…it goes for days without melting, and I appreciate that it’s lockable (for people not bears), easier to carry around with the rope handles —two people can easily grab a handle and share the load, and it’s a really good size for a couple days on the river. Add in the price point compared to similar coolers and it’s the clear winner. So glad I read the reviews before almost getting a different brand.

So I was excited about this 65Qt cooler since I needed something smaller than my 77. Well to my surprise the coolers are almost identical on the outside dimension with minimum differences and the so why get the 65 when you can get the 77 ? Also, the 77 can accommodate TWO wire baskets and the 65 can not accommodate a single one since it doesn't have the grove to hold it in place. In terms of ice retention, both are very similar with 6.5 days on the 77 and 7 days on the 65....and that can well be because of the colors. My 77 is grey and my 65 is white. So all, in all, very similar coolers, but the 77 of course has a larger capacity and the comfort of fitting two wire baskets!

I bought this cooler on Sunday, Feb. 16th to take on my 5 day camping/vintage trailer rally and boy, did it perform great! I wasn't expecting to see ice for 5 days straight since all my other coolers have disappointed me. My boyfriend was with me and suggested I purchase a different brand because it was less expensive. I explained that I've been there, done that and won't do it again. I figured I could give my Lifetime 65 cooler a try and if it failed, I would return it. Well, it surpassed my expectations and I just may go buy a 2nd one to use at home. Thank you Lifetime for making a great product!

When I first got this cooler I was excited to give it a test run. I pre-cooled it with a block of ice and then 12 hours later I put a block of ice in it and closed it up. I came home 10 hours later and was surprised to find half of the block melted and there was a fair bit of water in the bottom of the cooler. I did a second test and used 3 large blocks of ice and had a similar result (a fair bit of melting in a short period of time). 3rd test proved that I was doing it wrong the first 2 times and has kept 3 blocks of ice rock solid for several days. Here's what I learned that made ALL the difference: 1. Pre-cool the cooler with ice 2. Use COLD ice. That sounds stupid but my second test I used ice that had just frozen and was still a bit wet. The ice I used in my last test had been frozen for 2 days and lasted MUCH longer 3. Fill the empty space. For my test I used a couple of towels to fill in the empty space in the cooler. This is a larger cooler than I'm used to having so the empty space is your enemy. 4. Don't drain the water - leave the ice cold water in the bottom After doing those 4 simple things I can say this cooler does works amazingly well and keeps ice solid for several days.

I just bought this cooler it has 2 bottle openers and wheels to easily pull it. I love the sturdy heavy duty front rubber fasteners. The cooler itself is very rugged and thick but not heavy. This will be our primary pop up camper cooler and can't wait to get some miles on her.

We purchased this based on reviews and a video we found on YouTube. It came in and we loved it so much we went and bought the larger one as well. It definitely keeps stuff frozen! It held an ice cream birthday cake for five hours in nearly 90 degrees.

I just received this 65 quart cooler, and it’s awesome! Has plenty of room for everything we needed and keeps everything cool for a long time. It isn’t too heavy. I would say if it had wheels, it would have been much better. But over all, it’s a great cooler. I would highly recommend it!

We just tried this cooler for one week in very hot weather and we had ice 6 days later! we do make our own 3-4 liter ice bricks, but we were so surprised that this cooler not only kept the food cold, there was actual ice in it with 30+ Celsius weather. Our favorite cooler to date by far. Highly recommend this product, Way to go Lifetime!

I was sent the 65q to try out and I loved it. We took it to a livestock show in Florida and used it exclusively for drinks and it worked wonders all weekend. It held up to being open and shut a million times by the kids and still the ice retention was amazing. Also the lid came in handy as well to act as a seat for some friends who didn’t bring chairs.

I have had the 77Qt cooler for a while and recently got the New 65Qt High Performance Cooler. I use these coolers for my Youtube Chanel and my BBQ business. I recently traveled from San Antonio Texas to Baja California. Before leaving SA I put 2 frozen Briskets and 6 racks of ribs along with two bags of ice in the 77Qt cooler. After 2 days of travel and reaching my destination I opened the cooler and everything was frozen solid! It took 4 days to get the meat out! After cooking my Briskets and pork shoulders To 200 degrees internal I wrap them in towels and put them in the 65Qt and they stay in there for up to 8 hours. After removing them the meats are at a safe temperature of 150 degrees. These coolers are excellent and ice retention and even keeping food warm! Compared to the competitors the prices cannot be beat!