[This review was collected as part of a promotion.] Crisp, bright, and super clear. Colors pop, and the detail is amazing. A fantastic TV for the price — great , great sound, and super user-friendly. If you’re thinking about upgrading, this one is definitely worth it! Happy with our purchase

[This review was collected as part of a promotion.] Easy to unbox and install. Picture and brightness are perfect for our large living room with lots of light. Very pleased with TV so far. Can't comment on sound, use a soundbar. Slim and light. Remote works well and pairs with our Echo TV cube seemlessly. Great deal for black friday.

[This review was collected as part of a promotion.] This is my first OLED TV and the color is very good! When viewing HDR content, I felt like it was really there in the scene. Additionally, the TV's sound system is very good as well. The bass was decent and there was enough clarity that I'd still be happy even without a home theater setup.

[This review was collected as part of a promotion.] I recently upgraded from the LG CX to the C5, and I’m really impressed. The picture quality is definitely better, especially with older content. The new processor does a great job upscaling lower-quality video, and motion is smoother too. The blacks and contrast are as great; HDR feels a bit brighter than on the CX. One thing I noticed right away is that the anti-reflective coating seems way better on the C5. Less glare, even with windows nearby, which is a big plus if you're watching in a bright room.

[This review was collected as part of a promotion.] I unboxed the TV installed the stand and hooked up all connections. I first turned on antenna TV and watched some of my favorite older shows and the picture was good on all of them. Even with low quality input content the upscaled picture was nice. I even got to watch one of my favorite Christmas movies on an LG channel. I haven't touched any settings yet and I'm still getting used to the remote (I'm looking for a universal replacement to have a second option). But do far, I like the LG C5 77".

[This review was collected as part of a promotion.] Stunning 4K OLED picture with deep blacks and vibrant color, powered by the Alpha 9 AI Processor Gen8 for fast upscaling and smooth image processing.  Great for gaming — supports up to 144 Hz refresh (very smooth motion and low input lag).  Connectivity is solid: four full HDMI 2.1 ports plus modern wireless options, so hooking up consoles and sound gear is effortless.

[This review was collected as part of a promotion.] I've had the tv for a short period time so far, but it's been amazing. The contrast in colors compared to my old tv is night and day. The blacks are very deep, it looks beautiful. The detail allows you to see all the make up used on shows and movies. Somehow the tv changed the audio quality of our speakers. My family noticed the changes right away. No regrets with the purchase.

[This review was collected as part of a promotion.] I've had my LED TV for a long time and decided to upgrade. And it was worth it! Colors are super vivid, bright and black contrast is outstanding. I was watching one of those animal documentary videos and you can see every single hair strand and tiny little flies. Technology is truly amazing. I'm finally able to take advantage of those 4K options in my streaming services. I'm still trying to fiddle around with the settings to get that perfect setting but since TV comes with a lot of options and customization, it's going to take time. I also got a great deal from LG with a bundle package so I actually bought it with no regrets.

[This review was collected as part of a promotion.] I recently upgraded to the LG OLED77C5PUA, and it has completely transformed my viewing experience. The picture quality is phenomenal, the blacks are truly black, colors are vibrant without looking artificial, and every scene feels incredibly lifelike. Movies, sports, and even regular TV look stunning on this huge 77” OLED panel. Gaming is next-level on this TV. The 144Hz support, super-low input lag, and smooth motion make a huge difference. My PS5 look the best they ever have, and fast-action games run flawlessly without any blur. The design is sleek, thin, and premium. It instantly made my living room look like a high-end home theater. The webOS interface is fast and easy to use, and switching between apps is seamless. Overall, this is one of the best purchases I’ve made. If you want a true cinematic experience at home, the LG OLED77C5PUA is absolutely worth it. Highly recommended!

[This review was collected as part of a promotion.] Let's just get straight to the point: the LG C5 is exactly what you expect from LG's mid-range OLED—which is to say, it’s brilliant. If you’re upgrading from an older LED or even a few-year-old OLED, you’ll notice the difference immediately. That perfect, inky black level that only OLED can deliver is as stunning as ever, but LG has clearly kept pushing the brightness. While it’s not quite the sun-gun that the high-end G5 is, the C5 is definitely bright enough to make HDR content truly pop, even in a moderately lit room. The picture quality is simply beautiful. Colors are rich and accurate, and thanks to the new Alpha 9 Gen 8 processor, motion handling is incredibly smooth. Watching a 4K movie in Filmmaker Mode (with Dolby Vision, naturally) feels like getting a private screening. The sense of depth and contrast is just unbeatable at this price point. Where the C5 truly shines is for gamers. With four full HDMI 2.1 ports, 144Hz VRR support, G-Sync, and an absurdly fast 0.1ms response time, this thing is future-proofed for the fastest PC and console gaming. If you own an Xbox Series X and want to take advantage of Dolby Vision Gaming, the C5 is a no-brainer. Everything is crisp, tear-free, and buttery smooth. Now for the few gripes. Firstly, if you're getting the smaller 42-inch or 48-inch models, you lose the full Brightness Booster technology and the anti-glare screen found in the 55-inch and up versions. That's a real shame for desktop users or those with smaller, brighter rooms. Secondly, the new remote design feels like a step backward. It's slimmer, but they moved the dedicated mute button to a long press on the volume rocker, which is just annoying when you need silence right now. Finally, while the WebOS smart platform is comprehensive, the push toward more AI features and a few intrusive home screen ads is a distraction on a premium television. You can disable the ads, thankfully, but it shouldn's be a thing in the first place. The Verdict: The LG C5 is the sweet spot in the OLED market. It delivers flagship picture quality and unmatched gaming performance. If you can stretch your budget for the 55-inch or larger size to get the full brightness boost, this is a TV that will absolutely dominate your living room entertainment for years to come.