A very nice aroma. And a mild / medium roast for a change. Not to be confused with Dark roast for sure. I notice some say this coffee is not strong enough. Well, if you are hooked on strong / dark roast that is true. Read the label next time. Laughing at this because putting this coffee down because it's not strong enough is funny. Great Medium roast coffee for sure.

I've tried many different coffee brands over the years, and this one is not what I'd hoped for. Their website claims they use 100% Arabica beans, but it tastes more like they use cheap Robusta beans. I can't stand the smell and taste. Maybe I just got a bad bag or something, but I will not be purchasing this again.

its real coffee.